Bogs Footwear Lightens Up For Spring '13

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New Styles Include Lightweight Rain Boots for Women and Kids, Shoes for Gardening and Urban Farming, and Innovative Industrial Footwear

Bogs footwear (http://www.BogsFootwear.com), a company that specializes in waterproof, durable and comfortable footwear, will introduce its lightest boots and best performance technology to date at Outdoor Retailer’s Summer Market in Salt Lake City, Utah on August 2-5, 2012.

Among the new styles, available Spring ’13, are new lightweight rain boots for women and kids, must-haves for the gardening aficionado and urban farmer, and innovative footwear for the commercial fishing and food processing industries.

“Our commitment to quality and innovation means Bogs are built to handle any spring challenge, whether it’s long days digging in the dirt, shopping your local farmers market or puddle jumping with –or without – the kids,” says Bill Combs, president and founder of Bogs Footwear.

Meet the new 100% waterproof Bogs for Spring ‘13 (high-res images and samples upon request):

Women’s Rainboot: Bogs’ lightest rain boot yet allows grown-ups to get in on the puddle-jumping action. The new Bogs Rainboot for women is built for warmer temperatures and made with an incredibly soft and flexible natural rubber upper. MSRP $79.95

Women’s Harper: Bogs’ garden shoes for women, including the Rose, Rue and new Harper, are livelier than ever with fresh floral and retro-inspired veggie prints that offer protection against shovels and are easy to hose off after a day in the dirt. These garden must-haves feature lightweight Neo-TechTM insulation and breakthrough Max-WickTM technology to minimize moisture and maximize comfort. MSRP $78.95

Men’s Urban Farmer: Designed to help city dwellers bring some of the great outdoors to the concrete jungle, the Urban Farmer is the perfect lightweight utility boot for any outdoor activity – wiring a chicken coop, doing yard work around the house or simply hoofing it to the hardware store. MSRP $87.95

Kids’ Rainboot: These 100% waterproof puddle jumpers are made with soft and flexible natural rubber, non-slip outsoles and easy pull-on handles. Kids will love these bright colors and prints as they splash their way around the playground or throughout town. MSRP $49.95    
Bogs At Work

After years in the lab, Bogs has combined its iconic comfort and durability with its best outsole technology to date. The new Bogs Bio Grip outsole features the latest in compound innovation to ensure a sure footing every time, no matter the conditions.

“We are extremely proud of our breakthrough in compound technology found on our new industrial footwear,” said Combs. “Our Bio Grip outsole is the most chemical-and-slip-resistant outsole on the market.”

The latest additions to the Bogs Industrial line of waterproof work boots include:

Highliner Pro: Built with the NEW Bogs Bio Grip outsole, the Highliner Pro is 100% waterproof and the most slip-resistant fishing boot on the market. The expansive contact area ensures traction on smooth, wet surfaces, and features supportive abrasion for long wear. Constructed with pliable rubber to fold down in warmer conditions, the rigid steel shank offers additional support and ladder protection. This boot is also available with steel toe. MSRP $129.95

Food Pro: Featuring the NEW Bogs Bio Grip outsole (delivering an unprecedented combination of slip and chemical resistance), the Bogs Food Pro boot is self-cleaning for additional traction in debris-laden surfaces. The boot’s soft and flexible rubber upper can be rolled down in warm conditions and a rigid, wide steel shank offers extra support. This boot is also available with steel toe. MSRP $131.95

All Bogs styles are 100% waterproof, built with all natural, high-performance rubber to protect from the elements, and have a contoured fit built on a European last (with a wider forefront and narrower heel). Every pair of Bogs comes with a 100% satisfaction guarantee. The Spring ’13 collection is on display at the Bogs footwear booth #123 at Outdoor Retailer and will be available at retail and Bogsfootwear.com in early 2013.

About Bogs:
Since 2002, Bogs has been making warm, waterproof and comfortable all-weather boots for people who work (or play) in the most uncomfortable conditions. With more than 40 years of experience in the shoe industry, Bogs offers durable footwear made with high-quality materials for the men’s, women’s and kids’ outdoor, casual, industrial, hunting and agricultural industries. For more information about Bogs, please visit http://www.bogsfootwear.com, “like” us on Facebook at http://www.facebook.com/bogsfootwear or follow @BogsFootwear on Twitter.

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JulieAnna Giannini
Alliance Network Group
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