Elizabethtown, KY (PRWEB) August 01, 2012
Fitness business owners will be treated to a special conference call hosted by fitness industry expert Pat Rigsby and celebrity branding expert Nick Nanton. The call is scheduled for Thursday, Augsut 2nd, at 8:30 PM EST.
“This conference call should be on every fitness entrepreneurs ‘must list’,” says Pat Rigsby, co-founder of the FitBusinessInsider.com. “Nick Nanton has helped numerous celebrities and business owners to broaden their market through the power of branding.”
The purpose of the call is to allow fitness business owners the opportunity to learn branding techniques from Nanton, a renowned expert in the field of media branding.
“Nick Nanton is probably the foremost authority right now in the branding world, and he’s generously taking time to help me do what I love, which is to help fitness business owners expand their businesses,” Rigsby claims.
During the call, Nanton will explain an assortment of fitness marketing techniques that will help personal training business owners gain high profile media exposure, thereby enabling them to attract a broader audience for their services.
“Nick’s clients have gotten some amazing media exposure opportunities in the past,” Rigsby raves. “His clients have appeared in USA Today, CBSNews Moneywatch, YahooFinance, BostonGlobe.com, Wall Street Journal’s MarketWatch.com, and many more outlets.”
Rigsby, a longtime business entrepreneur and consultant in the fitness industry, is keenly aware of the power of branding. His company Fitness Consulting Group, the parent company of FitBusinessInsider.com, has featured Nanton’s services at many of its live events.
Now, Rigsby is attempting to offer more direct access to Nanton’s branding strategies via this conference call.
“The real power of Nick’s services is that it helps fitness entrepreneurs effectively use media appearances to elevate their status in their marketplace, be it on- or offline,” says Rigsby’s business partner Nick Berry.
One of the reasons branding works so effectively is that it helps fitness business owners occupy the role of the “high-profile leading expert” in their area. Through such exposure, fitness entrepreneurs can then attract clients to their superior services.
“In the end, you have to be an effective marketer in order to thrive,” Rigsby concedes. “Personal training business owners aren’t just providing a fitness service, they’re running a business. As such, branding can be crucial to the success and longevity of their business.”
The call with Pat Rigsby and celebrity branding expert Nick Nanton will take place tomorrow, August 2nd, at 8:30 PM EST. For more information on the event, visit: http://celebritybrandingevents.com/?page_id=263
About Pat Rigsby and Nick Berry: Pat Rigsby and Nick Berry are co-founders of Fitness Consulting Group, a leading business development consulting firm within the fitness industry.
Fit Business Insider is part of the Fitness Consulting Group family of companies. It provides personal trainers, coaches, and fitness business owners around the world with business building programs, coaching, consulting, and resources.
To learn more about growing your fitness business, visit http://FitBusinessInsider.com.