There has been such a talented and diverse group of entries that picking just two finalists per country will be a difficult task. We are very excited to present the new, unique voices of the brand come September," Editor-in-Chief, GUESS Access
Norwalk, CT (PRWEB) August 04, 2012
The campaign has been active for a 90-day entry period as an application on the GUESS Watches Facebook page, gaining over 2.1 million fans. Aspiring bloggers from around the world have entered to be in the running for this coveted title. To be considered, candidates created personal profiles including a custom-built style board to express their personal fashion style. They then had to share it through their social networks to receive Style Points in order to push them into the current round. The top candidates in each country are being narrowed down based on the highest number of Style Points. Each fashion guru will now be required to submit a blogging assignment, due within in the upcoming weeks.
“There has been such a talented and diverse group of entries that picking just two finalists per country will be a difficult task. We are very excited to present the new, unique voices of the brand come September," says Erica DaSilva, Editor-in-Chief of GUESS Access.
A panel of judges will review the submissions and two One to Watch winners will be chosen in September to represent each participating country. Each finalist will receive worldwide recognition and GUESS Watch product throughout the year.
About GUESS Watches:
GUESS Watches is a timekeeping accessory company with a focus on lifestyle driven fashion. GUESS Watches launched its first collection in 1983 with a line of men’s and women’s fashion watches. Constant attention to new ideas and cutting-edge design keep the brand relevant to today’s trends.