Bananagrams, Inc. Welcomed Fans Behind the Banana to Help Improve and Re-Launch Appletters® and PAIRS in PEARS®: All-New Educational Word Construction Games That Grow Along with Children

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Bananagrams®, Inc. (http://www.bananagrams.com), the creators of innovative tile games including the worldwide phenomenon Bananagrams®, recently offered its fan base of kids, parents, caregivers and educators nationwide a glimpse behind the banana to test and help tweak two of its existing educational word games, Appletters® and PAIRS in PEARS®, based on their experiences.

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We are so excited to re-release Appletters and PAIRS in PEARS with direct fan input, especially kids, and know that the games will provide countless hours of quality educational fun.

Bananagrams®, Inc. (http://www.bananagrams.com), the creators of innovative tile games including the worldwide phenomenon Bananagrams®, recently offered its fan base of kids, parents, caregivers and educators nationwide a glimpse behind the banana to test and help tweak two of its existing educational word games, Appletters® and PAIRS in PEARS®, based on their experiences. The new and improved games, available Holiday 2012, feature all-new fan-inspired fun multiple levels of play and activities that grow along with children and are perfect for at home, in the classroom or on the go.

“As a family owned business, we have the luxury of being able to listen to our customers directly and are nimble enough to be able to put their feedback into play,” said Rena Nathanson, CEO, Bananagrams. “While people liked Appletters and PAIRS in PEARS, there was definitely room for improvement like clearer instructions and a better breakdown of game play and activities based on reading level. We are so excited to re-release the games with direct fan input, especially kids (Appletters now features “word worms” instead of snakes, because after all, snakes are “scary!”), and know that the games will provide countless hours of quality educational fun.”

APPLETTERS (SRP: $16.95) is a word construction game for ages five and up with multiple levels of play where players work together to create “word worms.” The game comes in a portable apple-shaped cloth pouch containing 110 letter tiles. Appletters is the core of fun and learning that develops spelling skills; enhances strategic thinking; encourages cooperation; promotes turn-taking; and improves concentration.

PAIRSinPEARS (SRP: $16.95) is a word construction game for ages three and up where players work to match patterns and pair words. The game comes in a pear-shaped cloth pouch, containing four full alphabet sets in four different suites. From activities and game play instructions for Pre-, Beginning and Advanced Readers, PAIRS in PEARS teaches the alphabet; enhances spelling skills; fosters problem solving; builds early reading skills; and improves critical thinking.

Fan feedback highlights:

“Thank you for the opportunity to be a test subject. My children were very impressed that your company was interested in the opinion of real kids.”

“My children were begging to play this game [Appletters] everyday. They really enjoyed it, plus my oldest two were able to play without me after learning the process.”

“It's [PAIRS in PEARS] an excellent game where kids can learn, work cooperatively (or independently) & most importantly have fun while doing it. As a teacher, I would strongly recommend this game to parents looking for ways to encourage pre-reading/reading/spelling at home.”

All-new Appletters and PAIRS in PEARS will be available late Fall/Holiday 2012 at Barnes & Noble, Target and most bookstores and specialty toy stores across the country.

For further press information, interview requests, product details, images and review samples, please contact Judee Cohen for Bananagrams, judithdeecohen(at)gmail(dot)com, 917-721-0663.

About Bananagrams

Bananagrams®, Inc., is the family-owned Rhode Island company behind a range of innovative tile games, including the international phenomenon Bananagrams - the fast, fun anagram game that will “drive you bananas!” Currently available in 31 countries and multiple languages, original Bananagrams has spawned a digital version and a series of books. Bananagrams, Inc. also offers the award-winning Appletters®, Pairs in Pears®, ZIP-IT® and Fruitominoes®. The games feature attractive cloth pouches and need no board, pencil or paper - ideal for children and adults who enjoy witty word play, at home or on the go.

For more information visit: http://www.bananagrams.com
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