Travelocity Selects PMG For Search and Digital Marketing

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Agency offering custom structure, digital leadership and cross-channel understanding

PMG- Performance Media Group
PMG not only has the breadth of services that we desire from strategy to analytics, they also are uniquely positioned to help us attract new customers,

Travelocity® (http://www.travelocity.com) has selected Performance Media Group (PMG.co) as its search and digital advertising agency. PMG is tasked with integrated search and digital marketing, and was selected due to their ability to provide a customized agency structure to Travelocity and their success in the online travel space.

“Working with an industry pioneer and continuous innovator like Travelocity is a great honor and an exciting challenge,” said George Popstefanov, Founder and Chief Idea Officer or Performance Media Group. “In the same way that Travelocity is committed to being the traveler’s champion – before, during and after a trip – PMG is the marketer’s champion – from strategy to implementation to constant optimization.”

“PMG not only has the breadth of services that we desire from strategy to analytics, they also are uniquely positioned to help us attract new customers,” said Brad Wilson, Chief Marketing Officer of Travelocity. “PMG understands customer behavior beyond the digital landscape and demonstrates analytical acumen across all marketing channels."

About PMG:
PMG (Performance Media Group) is a full-service digital agency that cultivates the world’s most progressive brands online utilizing digital media, social media, e-commerce usability, information architecture (IA), and creative design. Founded in 2009 in Dallas/Fort Worth, our founders have a combined 30 years of experience in the media industry. Our clients range from retail and luxury to hospitality and CPG, but they all have in common the elusive trait of being pioneers in their own space. Our clients are hungry. They are cutting-edge. We are proud to enable their greatness.

Come find out more about our work and commitment at http://www.pmg.co or follow us on Twitter @agencypmg.

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