Zadspace Expands Its Orchard Brands' Catalog Program

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Ad technology company Zadspace now boasts more than 20 million available packages in its network. Zadspace places hyper-targeted messages on the outside of D2C packages sent by eTailers and Catalogs.

4"x6" hyper-targeted promotion placed on the outside of D2C package

Zadspace, Inc. (http://www.zadspace.com) is proud to announce the expansion of their Orchard Brands' catalog program which now includes packages shipped by Blair, Haband, Appleseed's, Tog Shop, Linen Source, Old Pueblo Traders, Bedford Fair, Sahalie, Solutions, Norm Thompson, Gold Violin, Draper's & Damon's, and WinterSilks. This expansion, scalable to well over a million packages per month, follows a successful pilot program that ran between September 2011 and June 2012.

Zadspace is an advertising technology company committed to making each consumer promotion timely, relevant and personal. Zadspace partners with eTailers and Catalogs to place four color promotions on the outside of direct-to-consumer packages.

"This expansion provided Orchard Brands' largest distribution center with our patented technology and methodology," said Jeff Jensen, COO & President of Zadspace. "This was our largest installation to date using our on-demand print technology and software and we couldn't be more thrilled with the results," added James Ho, CTO & Co-Founder of Zadspace.

"The color collate printers that Zadspace provided us together with their targeting software allows Orchard Brands to deliver relevant promotional offers to our customer and generate on-package advertising revenue while reducing the overall cost of our printing process" said Marc Sieger, COO & Co-President of Orchard Brands Corporation.

About Orchard Brands Corporation

Orchard Brands is a leading, multi-channel marketer of apparel and home products focused on serving the needs of the rapidly growing market segment of women and men above the age of fifty-five. With close to $1 billion of revenues, Orchard Brands provides quality products to consumers through the direct channels of catalog, internet and retail, with a relentless focus on delivering superior service.

About Zadspace, Inc.

Zadspace is an advertising technology company committed to making each consumer promotion timely, relevant and personal. Zadspace's patented technology and methodology allows the compant to place hyper-targeted messages on the outside of the 4.2B annual direct-to-consumer packages sent by eTailers and Catalogs. Zadspace is a privately held, venture backed company with offices in Norwalk, CT and Los Angeles, CA.

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Jenna Zerio
Zadspace
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