The California Women’s Conference Partners With Self-Esteem Brand BYOU To Promote Teen Attendance At The Largest Women’s Conference In The Nation

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The California Women’s Conference in partnership with BYOU (Be Your Own You) invites tween and teen girls to attend a star-studded event at the Long Beach Convention Center, September 23-24. Celebrity speakers, influential thinkers and successful entrepreneurs join together for the largest women’s conference in the nation, supporting women of today and the next generation.

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For the first time ever, The California Women’s Conference welcomes tween and teen girls to the forum with the support and partnership of BYOU, a self-esteem and lifestyle brand empowering girls and women through positive messaging, apparel and accessories; education programs and editorial magazine.

“This partnership is about moving the Women’s Conference forward with the next generation. As a mother, it’s personally important that I empower my 14-year-old daughter with the tools she will need to be successful in the future. The California Women’s Conference want’s to share this with every mother and daughter,” said Michelle Patterson, the new Executive Producer for The California Women’s Conference.

The exhibit hall at this event will feature “streets,” where women can shop from more than 250 vendors. This year for the first time ever, BYOU is producing a street dedicated to tween and teen brands and related products, with the hope of attracting a young and eager crowd of girls celebrating their empowerment. BYOU will also host a panel of teenage speakers addressing girls’ self-esteem, Internet and technology safety, empowerment, bullying, body image and more. The street will also include fun interactive activities for all attendees.

The California Women’s Conference, which is an internationally acclaimed forum for the world’s most influential voices, hearts and minds, will be held at the Long Beach Convention Center on September 23-24, 2012. For tickets and more information about this event visit: http://www.californiawomensconference.com/
About the California Women’s Conference -
The predecessor of the California Women’s Conference (CWC), namely the California Governor & First Lady’s Conference on Women was an annual non-partisan event, and was created in 1985 by then-Governor George Deukmejian, to address the high failure rate among women-owned businesses by giving women entrepreneurs greater access to funding and other helpful resources. Selecting the city of Long Beach as the event’s host, city officials and businesses quickly became enthusiastic supporters. Then-First Lady Gloria Deukmejian assumed responsibility for the conference, which became known as the California Governor and First Lady’s Conference. Since then, the CWC has always attracted a highly respected and celebrated list of speakers. Today, the tradition of enthusiastically serving women-owned businesses continues under the stewardship of Michelle Patterson, CEO of EventComplete.

About BYOU-
Be Your Own You is a self-esteem lifestyle brand that was formed with the purpose of empowering girls and women through positive messaging, apparel and accessories; educational programs and editorial magazine. BYOU was formed in partnership with Children's Edutainment Network and Cymphonique Miller. Today, BYOU is building a brand that will touch the lives of girls and women worldwide. For more information, and to check out the online store visit, http://www.BeYourOwnYou.com

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Harlan Boll
BHB PR
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Elaine Marshall
Empowered PR
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