Author Cynthia Kocialski Presents Your Start-Up Company as a Business Experiment Labor Day Virtual Tour – September - November 2012

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Join Author Cynthia Kocialski on her Virtual Tour beginning Labor Day, September 3, sponsored by The YP Publishing.

“Aspiring to be the next visionary entrepreneur who starts the next Google, Facebook or Apple is possible. It’s just not easy. Doing and experimenting Is the only way,” says Cynthia Kocialski, Tech Founder. “Theory can only get one so far, but doing and experience are the real keys to learning anything. In doing, you will fail your way to success!”

From September 3 through November 3, Cynthia will discuss new, unique, innovative strategies to transform product ideas into new business. She will show you how to demonstrate that a business is viable, fix broken business models, and create new ones with a greater potential for success.

Not only is Cynthia the founder of three companies, but over the past fifteen years, she has also been involved in numerous startups and has served on various advisory boards. She has worked with established companies to bring start-up techniques and technologies to help them achieve improvement and better efficiency. Prior to her work in these fields, Ms. Kocialski held numerous technical, marketing, and management positions at major corporations, with responsibilities including product development, engineering management, technical marketing, strategic business planning, and general management. Cynthia says, “Where business plans are based on a lot of guesswork and pulling unsubstantiated numbers out of thin air, concept plans serve as a concrete question-and-answer methodology to produce the answers you need.”

Contrary to common opinion, most business failures are not caused by poor execution, but by poor strategy that is implemented from the beginning. The Your Start-Up Company as a Business Experiment video series and e- book discuss why a standard business plan does not work; how to create a concept plan and a business experiment; how to use business experiments to prove these theories and gain a better understanding of your target market and customers; common mistakes businesses make; the system need as an entrepreneur, one that will allow you to discover the right product and the right business model for your market; and how to attract investors.

On the virtual tour, Cynthia will discuss how to craft killer business models and how to seek out smart new business ideas and find instant inspiration. “And best of all,” says Cynthia, “by the end of the video series, you will know how to turn all those unknown factors into known ones and make your idea workable.”

In keeping with the theme of Labor Day, Your Start-Up Company as a Business Experiment will be dedicated to social and economic achievement of entrepreneurs worldwide—to people just like you who labor to make their business ventures a success!

For a look at Cynthia’s full tour schedule, go to and

There will be contests and giveaways during her tour. We can’t wait to see you there!

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Yvonne Wu

Cynthia Kocialski

(905) 341-0997
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