(PRWEB) August 17, 2012
Direct marketing firm, BB Direct, is proud to announce the addition of a comprehensive database of churches, synagogues, and other houses of worship to their existing data offerings. The new database allows businesses over a variety of industries to directly contact the top decision makers of religious centers through direct mail, telemarketing, and email marketing. Industries currently seeing success with this type of database include religious materials, business services, office supplies, sporting goods, food preparation materials, furniture, janitorial service and many more.
“Our new Church Database enables marketers to select their church audience with greater granularity,” says Brian Berg, CEO of BB Direct. In addition Berg states, “Marketers are able to cut mailing costs while pinpointing those same valuable responders.”
The churches masterfile is filterable by a variety of selections that allow for businesses to conduct highly targeted, responsive marketing campaigns. While a traditional B2B file can be used for marketing to churches, BB Direct’s new file goes the extra mile by allowing targeting through the following selections; church denomination, congregation size, buying propensity, job function, and others. In addition, 24/7 access to the file and others is available through BB Direct’s online count and order system, BB Direct Leads.
About BB Direct
BB Direct is a leading source of quality mailing lists, data enhancement, and data hygiene. Headquartered in Cape Coral, Florida, BB Direct works with the list broker industry and other value added resellers in the direct marketing arena. For more information on BB Direct’s line of direct marketing services contact a representative at (866) 501-6273 or visit them at http://www.bbdirect.com.