Burger King Franchisee Guillermo Perales Acquires 96 Restaurants

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Guillermo Perales acquires 96 restaurants in central Florida and becomes the largest minority franchisee in the U.S.

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Sun Holdings, LLC of Dallas, TX, has recently acquired 96 Burger King restaurants in Texas and Florida, making president and CEO Guillermo Perales the largest minority franchisee in the United States. The acquisition is part of Burger King's North American refranchising strategy. The new expansion has made Perales not only the largest minority franchisee associated with Burger King - he operates 167 restaurants total in Florida and Texas - but also a cornerstone of the Hispanic business community.

The new acquisition also makes Perales the fourth largest franchise operator in the U.S. Born in Saltillo, Mexico, Perales founded Sun Holdings, LLC in 1997 to help grow his restaurant empire. Starting small, Perales and his company have expanded rapidly in the last decade and a half, leading hundreds of restaurants.

"Guillermo Perales is an experienced restaurateur and has been an instrumental franchisee within the Burger King system for more than 10 years," said Steve Wiborg, president of North America, BKC. "He is an exemplary Burger King franchisee with a passion for the Burger King brand and a drive for success. His keen business sense and operational know-how have been key elements in the successful turn-around for us in the Dallas market and he continues to invest in the brand with his acquisition and remodeling efforts. With his new restaurants in Orlando and Daytona, we are proud that Guillermo is now our fourth largest franchisee and the largest minority franchisee in the U.S."

"My continued investment in the Burger King system demonstrates my confidence in the company's ability to grow this great brand and make owning and operating Burger King restaurants more profitable for franchisees," said Guillermo Perales, president and CEO, Sun Holdings, LLC. "My company will remodel 69 restaurants with the company's global 20/20 design in the next three years in the Orlando/Daytona market and 40 restaurants in Dallas. I also plan to continue to expand my business by opening seven more Burger King restaurants in Dallas this year and 10 more restaurants in the next five years in Orlando."

Guillermo is President of the International Hispanic Franchisee Association and represents this association on Burger King Corp.’s Inclusion Advisory Council, a group of diverse franchisees and community leaders that helps integrate diversity and inclusion into all aspects of the BURGER KING® business strategy. Perales is widely-regarded as one of the leading business leaders in his community and has received many accolades for his accomplishments. In 2008, he was bestowed with the Ernst & Young Entrepreneur of the Year award, International Business Achievement award by the Dallas Regional Chamber, and the Golden Plate Award from Popeye’s for operations excellence. Last year, he was awarded the Developer of the Year award from Burger King Corp. along with the Hispanic Business Man of the Year award by the Texas Association of Mexican American Chambers of Commerce. He has also Perales has been featured on four occasions in Latino Leaders Magazine’s 101 List as one of the most influential Latinos in the United States.

About Guillermo Perales:
Guillermo Perales is President and CEO of Sun Holdings, LLC; managing more than 300 restaurants employing more than 10,000 employees. Mr. Perales has been ranked the 4th largest Burger King Franchise operator and the largest minority franchisee in the U.S. For more information visit http://www.localedge.com/t/proaddisplay.jhtml?proAdId=174591.

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