Facebook App Developer North Social Releases V3 App Platform and Plans

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New iFrame Editor App Delivers Unmatched Flexibility

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The iFrame Editor app will empower Facebook page managers and developers with unmatched flexibility when building social media promotions. - Chris Mottau, General Manager

North Social (http://www.northsocial.com), a provider of Facebook applications for over 24,000 businesses, has released a new iFrame Editor app that will enable brands to quickly build custom Facebook pages and promotions. The flexible new iFrame Editor app provides fan page managers the ability to create custom experiences on their Fan Page via uploaded images, iFrames, or custom HTML code. The new app includes the highly effective “fan-gating” feature that enables brands to promote exclusive offers to only those visitors that like the brands page.

This app is the first to debut on North Social’s new V3 platform, which has been optimized to increase the flexibility and speed at which custom social promotions can be launched, and add additional tools for analytics and ad targeting. In the coming weeks, all North Social apps will be migrated to the new V3 platform.

“As Facebook promotions evolve and user habits shift, brands must seek out more than just likes. The way to drive engagement is to build custom brand experiences,” explains Chris Mottau, General Manager, North Social. “The iFrame Editor app will empower page managers and developers with unmatched flexibility, as it allows creators to use images, iframes, or custom HTML code to support their social promotion efforts.”

The iFrame Editor app and the other 19 Facebook apps in North Social’s simple and easy-to-use suite are now available on a flexible new pay-as-you-go basis, starting at just $0.99 per day. Page managers for any brand, big or small, can now run highly efficient social media-based promotions without the commitment to a long-term contract. To see the North Social platform applications in action, view pricing plan details, and learn more about their custom application development services, visit http://www.northsocial.com.

About North Social
North Social provides one of the largest platforms of simple Facebook apps for creating and managing custom Timeline pages. Over 140,000 North Social apps have been installed, including by such global brands as Electronic Arts, AEG Live, 1.800.Baskets, Virgin, Sony, and the Dallas Mavericks. In addition, the North Social team has developed some of the most heavily used custom applications to date on Facebook. In February 2011, North Social was acquired by Vocus, a provider of cloud marketing software. For more information about their software and custom app development services, please visit http://www.northsocial.com

About Vocus
Vocus (Nasdaq: VOCS) is a leading provider of cloud marketing software that helps businesses reach and influence buyers across social networks, online and through media. Vocus provides an integrated suite that combines social marketing, search marketing, email marketing and publicity into a comprehensive solution to help businesses attract, engage and retain customers. Vocus software is used by more than 120,000 organizations worldwide and is available in seven languages. Vocus is based in Beltsville, MD with offices in North America, Europe and Asia. For further information, please visit http://www.vocus.com or call (800) 345-5572.

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Elspeth Pelliccia
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