Jaffe PR's Keith Ecker to Speak at the 2012 LMASE Mini-Conference on Content Marketing in Orlando, Florida

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The Legal Marketing Association Southeastern Chapter 2012 Mini-Conferences will provide a high level of programming centered around a different subject area in each city.

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Thanks to the Internet, every firm can be its own publishing platform

Developing compelling, thought-leadership content has become the cornerstone of a successful marketing plan. Thanks to the Internet, every firm can be its own publishing platform, posting and repurposing its content across a network of websites, blogs, social media and e-newsletters.

On Sept. 21, Jaffe PR's Keith Ecker will share his content strategy expertise at the 2012 LMASE Mini-Conference on Content Marketing in Orlando. Ecker will discuss how attorneys can transform their industry knowledge into engaging content and how law firm marketers can leverage this content across a variety of channels -- a strategy known as Legal Brand Journalism.

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Laurie Pehar Borsh
Jaffe PR
1-800-915-2151
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Robin Behrstock
Jaffe PR
1-970-306-5686
Email >
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