New Poll: Recruiters Prefer LinkedIn Over Other Social Media Sites

Share Article

According to a recent poll conducted by Top Echelon Network, an elite network of highly specialized search firms, the vast majority of recruiters prefer Linkedin over other social media sites.

Matt Deutsch

Top Echelon Communications Coordinator Matt Deutsch

When working their desk, though, I would venture to say that recruiters have more success sourcing viable candidates through the use of LinkedIn.

Which social media site do recruiters like the most?

Perhaps the answer is an obvious one, but according to a recent poll conducted by Top Echelon Network, an elite network of highly specialized search firms, the answer is LinkedIn.

The poll posed this question to Preferred Member recruiters in Top Echelon Network: “Which social media site appeals to you more, both personally and professionally?”

The vast majority of recruiters who participated in the poll chose LinkedIn (79.0%). Behind LinkedIn were Facebook (14.5%) and Twitter (3.2%). Google+ received no votes, and neither did Pinterest.

A little over 3% of respondents chose “another site” as their answer.

According to Top Echelon Communications Coordinator Matt Deutsch, the results of the recruiter poll aren’t that surprising.

“There are many recruiters who use LinkedIn to source candidates of interest for their open job orders,” said Deutsch, who’s been with Top Echelon since 2003. “However, it’s important to note that not all recruiters use LinkedIn. There are some who choose not to use the social media site for sourcing purposes, but considering the nature of LinkedIn and the opportunities that it presents for uncovering passive candidates in the marketplace, it’s not a surprise that nearly 80% of poll respondents prefer LinkedIn.”

Deutsch noted that the poll included both a personal and professional consideration. As a result, it’s not a true indication of what recruiters prefer on a personal level.

“When you combine the two, most recruiters choose LinkedIn,” said Deutsch. “However, from a purely personal point of view, with no professional considerations, there’s a good chance that a site like Facebook might have garnered more votes. As it is, a handful of recruiters chose Facebook over LinkedIn on both a personal and professional level.

“When working their desk, though, I would venture to say that recruiters have more success sourcing viable candidates through the use of LinkedIn.”

The results of this poll were collected during the week of Monday, July 16, through Sunday, July 22. Top Echelon Network was founded in 1988 in Canton, Ohio.

Share article on socal media or email:

View article via:

Pdf Print

Contact Author

Matt Deutsch
Follow us on
Visit website