Blind Intervention: Made to Measure Blinds UK Launches Contest to Find 'Britain's Ugliest Blinds ' and Connect Socially with Customers

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Made to Measure Blinds announced it's playful contest and promotion to uncover "Britain's Ugliest Blinds" with it's "Stay Calm and Show Us Your Blinds" campaign.

Made to Measure Blinds UK, ugly windows competition.

Made to Measure Blinds UK, ugly windows competition.

We want their experience with us to be personalised and pleasant, and our social media posts are entertaining but also informative, and the feedback from our customers has been very positive."

The entertaining photo contest was developed as an application in Facebook and reflects Made to Measure's’ push towards using interactive social networking tools to reach a broader audience. Made to Measure Blinds UK (a family owned business in Reading) specialises in high quality, economical bespoke blinds which can be ordered online for home delivery. By eliminating installation services and the overhead of retail stores, Made to Measure Blinds saves on the overhead expense of floor stock and sales staff, passing those savings directly on to the customer with some of the most competitive prices for high quality window coverings. A new way of doing business that affects the bottom line pricing of products for customers who appreciate economical products for their home.

According to the owner of Made to Measure Blinds UK, Peter Badger "We understand that people are frankly bored with broadcast advertising. Our social media campaigns through Twitter, Google+ and Facebook are geared toward making a real connection with our customers. We want their experience with us to be personalised and pleasant, and our social media posts are entertaining but also informative, and the feedback from our customers has been very positive."

The "Britain's Ugliest Blinds" contest is a venture into using more interactive applications to engage customers online. It is an easy to use campaign created that enables a photograph upload as well as ballot details The top prize is a voucher for £200 in blinds enough to equip 2-4 average windows in a home with fashionable new blinds. The intention of the promotion is also to demonstrate that window coverings are a quick and affordable way to refresh the décor of a home.

The contest runs until August 31, 2012 and full contest details are available on Made to Measure Blinds UK blog.

About Made to Measure Blinds UK

Made to Measure Blinds Ltd have over fourteen years of experience in manufacturing, fitting and distributing custom made blinds. We believe in supplying our customers with the highest quality blinds at affordable prices.

It was our vision six years ago to use the internet and modern technologies to provide quality made to measure blinds at a fraction of the high street cost, without compromising on quality. We still use the best fabrics and components throughout our range which is why we offer a 12 month guarantee on all of our blinds.

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