Infographics Play Important Role in Project Management Firm Website Redesign

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Project management and consulting firm Line of Sight uses infographics to illustrate business change process.

Business Process Consulting

Line of Sight Simplify the Complex Infographic

Infographics like Line of Sight’s have seen search volume in Google increase by over 800% in the last two years.

Line of Sight, a leading project management and consulting firm, with offices in New York’s Capital region and Columbia, Maryland, recently launched a redeveloped website. The site was designed to provide improved insights into project management and organizational change best practices to organizations, government and private industry.
Line of Sight worked with local vendor, WSG of Saratoga Springs to develop a website that was more user-friendly and also offered a larger group of resources such as:

  •     An expanded library of free whitepapers
  •     Illustrative client case studies
  •     Informative blog posts
  •     Custom designed infographics

“Our goal was to provide prospective partners with a better understanding of what is needed to transform the management of their businesses and organizations and how we can assist, “ said Tim Jaques, chief executive of Line of Sight. “Since 90% of the information that comes to the brain is visual, telling the story of our Simplify the Complex strategy by means of an infographic was the perfect strategy. We are very pleased with the creativity and professionalism WSG brought to this project. “
The Simplify the Complex info graphic is showcased on the re-launched website at http://www.line-of-sight.com/simplify-the-complex
Infographics like Line of Sight’s have seen search volume in Google increase by over 800% in the last two years. Infographics are compelling and shareable on social networks like Pintrest, which has quickly become the third most popular social networking site behind Facebook and Twitter.
“We have seen fads come and go in the web marketing business," said Jim Gile, Vice President of WSG, “but a picture has always painted a thousand words. Our experienced team is able to help clients turn complex concepts and data into compelling, assessable graphical representations.”
About Line of Sight, Line of Sight is a project management and process change firm with locations in Saratoga Springs, New York and Baltimore Maryland. It was founded in 2005 by certified project management professionals Jonathan Weinstein and Tim Jaques. The firm provides services to clients of all sizes, including Tufts University, ACE Insurance, Sierra Club, the US Census Bureau and the New York State Department of Health. Additional information is available at http://www.line-of-sight.com
About WSG, WSG is provides technology solutions to businesses and organizations in New York’s Capital region and beyond. The company, founded in 1996 by Jim and Michael Gile, offers a full range of solutions, including IT support, website and application development, hosting and online marketing. Additional information is available at http://www.wsg.net

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Melanie Beam
WSG
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