Component Trends Unveils New CTrends Branding and Launches Extensive, New Website Aimed at Electronic Components Market

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Component Trends has updated its branding to CTrends and launched a new website that explains major expansion of its services and role as Trusted Supplier. New component intelligence services include: BOM scrubbing and analysis; conterfeit & risk mitigation laboratory; and global sales and sourcing.

Don Baker

Don Baker

We have expanded our services in many directions to include component intelligence services, such as BOM scrubbing and analysis, a cutting edge counterfeit & risk mitigation laboratory, and a global sales and sourcing footprint.

Component Trends, a leading supplier and information provider in the global electronic components industry, today announced that it has rebranded itself as CTrends. The company also launched a new website that explains its total service offering as a Trusted Supplier to global electronics manufacturing.

“The new CTrends brand and website is a major upgrade of our positioning,” explained company President and CEO Don Baker. “We have expanded our services in many directions to include component intelligence services, such as BOM scrubbing and analysis, a cutting edge counterfeit & risk mitigation laboratory, and a global sales and sourcing footprint. The rebranding and website reflect our capabilities as a Trusted Supplier.”

The website can be reviewed at http://www.ctrends.com. It is an interactive site which helps component buyers and engineering teams to access component information; upload part information for technical and market analysis; and access sourcing and procurement services via a secure membership login. The
CTrends rebranding is consistent with the origins of the company, founded by Mr. Baker in 2003, when he stated that “we could do better.”

About CTrends.
CTrends, formerly Component Trends, is a full-service electronic component supplier that provides global procurement services, BOM scrubbing, lifecycle analysis, excess management, as well as inspection and quality analysis services. CTrends’ global footprint includes offices in the Americas, Asia and Europe. The company is headquartered in Foothill Ranch, California.

CTrends is a Trusted Supplier with industry quality credentials including: ISO 9001:2008 Certified; AS9120 Rev. A Certified; ANSI ESD S20.20 2007 Certified; TAC-2000 Certified; QSLD Approved; CCAP – 101 Certified; ITAR Certified; and ISCP Certified. CTrends participates in several industry associations and alliances to include: ERAI, SMTA, and GIDEP.

For additional information, visit http://www.ctrends.com or call (949) 472-9050.

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Alex Sapp
Component Trends
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