HealthCompare Aims To Ease Burden Of Health Insurance On Americans Through Infographics

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HealthCompare, a nationally recognized health insurance comparison site, will release ebooks to educate health insurance consumers on the hardships related to health insurance.

HealthCompare has new ideas for reaching and teaching consumers

Prior to infographics HealthCompare used questionnaires to educate site visitors on these industry issues.

HealthCompare, a nationally recognized health insurance comparison site, aims to ease the burden of health insurance consumerism on Americans through the use of infographics as well as e-books.

Understanding the medical debt that consumers face due to lack of health insurance health compare chose to generate and circulate infographics that illustrated this hardship.

Infographics are useful graphic tools used online to explain complex topics. These complex topics are distilled into their purest form through the extraction of jargon and industry lingo. Using aesthetically pleasing colors arrangements of images and the necessary data infographics illustrate the topic at hand.

Some of HealthCompare’s infographics released are:
How To Find Affordable Individual Health Insurance - Designed to direct and educate health insurance consumers find individual health insurance that’s more affordable

Is College Health Insurance Smart - Designed to help college students decide if paying for health insurance is a good idea for them or if skipping it would be acceptable

Not All Free Health Insurance Quotes Are Created Equal - Created to illustrate how some health insurance quotes are not complete

Other infographics can be found here.

Prior to infographics HealthCompare used questionnaires to educate site visitors on these industry issues. Aware that consumers made decisions based on monthly premiums alone, HealthCompare wanted to clarify the total out-of-pocket costs by asking site visitors a series of questions based on their medical history and financial ability.

Honestly answering these questions would lead shoppers to understanding how to effectively find a policy they could afford. The site questions were as follows:

What are the consumers current health care needs? Do they currently require medication? Does the consumer have a pre-existing condition? Or are they seeking to start a family in the near future?

Does the financial state of the shopper allow for a lower deductible, thusly giving them a higher monthly premium? Or would having a high deductible (and therefore lower monthly premium) be more beneficial?

Is the consumer’s physician a factor? If they prefer to continue seeing their doctor of choice, HealthCompare helps them decide what policies allow that.

Are there any other health insurance options for the shopper, such as spouse or parent plan?

Once consumers get their quotes, HealthCompare then helps them narrow their decisions by prompting them to ask further questions, like:

How much will the policies being compared cost them from their pocket when considering deductibles, co-insurance, and co-pays?

What will the policies being compared offer in terms of maximum out-of-pocket expense?

Will the consumer’s office visits be covered?

Do any of the policies up for comparison offer maternity?

Is prescription drug coverage an option?

How much will the consumer pay for emergency services and ambulances?

Will the current primary physician and local hospitals be accepted under any of the policies being considered?

Health insurance costs are much more involved than mere premiums and buyers must carefully consider all out of pocket expenses to understand what their policies will ultimately cost them.

Reaching past their own site and the use of their infographics, HealthCompare aims to reach further into the American public through the use of a readers and the publishing industry. Keeping their goal in mind and seeing the boom in the publishing industry, HealthCompare recognizes this opportunity to reach more Americans than ever before.

Beginning in mid September they will release weekly published titles that will assist shoppers in making decisions through the various stages of life, such as college marriage parenthood divorce and much more.

About Health Compare: HealthCompare was launched in 2009 to work with brokers and carriers to help individuals and families easily research, compare, buy, and enroll in the right health insurance plan at the right price. Based in Orange, Calif., it delivers accurate, customized, health insurance quotes for the country's diverse population.

Through a unique partnership with its sister company, CONEXIS, HealthCompare has the ability to quickly reach thousands of COBRA-qualifying consumers and provide them with COBRA alternatives at the moment they become eligible for COBRA benefits. This provides these consumers with an opportunity to enroll in individual or family plans and potentially save hundreds to thousands of dollars on COBRA premiums and, at the same time, rewards referring brokers with referral fee income for the life of each policy.

For more information, visit or call 888.748.5152.

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Michelle Ruble
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