GolfStoreEurope Say Major Golf Manufacturers Now Spending Considerable Resources on Combating Fake Sites

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The steady rise in the number of fake golf sites on the World Wide Web has repercussions far beyond those that the buying public may be aware of. For the most part all the buying public sees with regard to these sites is that they are getting ripped off and there is nothing they can do about it. However, every time a fake golf club is sold it hurts both the buyer and the seller. The fact that manufacturers take a big hit does not enter most people's minds.

GolfStoreEurope

Shoppers are advised to take their time when shopping online and make sure they are dealing with a reputable business such as GolfStoreEurope.

The experts at GolfStoreEurope say that major golf manufacturers are now spending considerable resources on combating these fake sites. While there may be no real way to shut them down completely, every time one of these sites is shut down, it is a victory for both the real manufacturers and for you, the customer.

How can this be such a victory for the average golfer? The pros at GolfStoreEurope explain it this way, "Every time a fake club or ball is sold, the manufacturer of the real item loses money. In order to make up for this loss, they have to raise their prices. On top of this they have to cover the cost of everything they are doing to combat the fake sites, again this translates to higher consumer prices."

While no one wants to have to pay higher prices for their golf equipment and accessories, the manufacturers cannot bear the brunt of these costs alone. In the end customers can help to fight rising costs by ensuring that they know who they are buying their gear from and that what they are buying is the real thing. Shoppers are advised to take their time when shopping online and make sure they are dealing with a reputable business such as GolfStoreEurope and do their part to help keep costs under control.

The current rash of fake sites is the main reason that GolfStoreEurope has been looking warning their customers of the damage that this increasing number of fake golf sites are doing to the industry. According to the store representative, their hopes are that by warning as many of their customers as possible, it will filter out through the web and stop people from buying from these sites and supporting them.

GolfStoreEurope is Europe’s leading provider of specialist golf equipment. Based in Ireland and boasting stores up and down the country, the retailer also gives customers the opportunity to order an array of top golf accessories on the web – head over to http://www.golfstoreeurope.com and check out the ever-expanding range of products now available at the click of a button. The staff at the company emanates a clear passion for the sport and so is able to cater for both amateur and professional golfers alike.

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Dermot Hegarty
Golf Store Europe
0044 (0) 28 7136 3555
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