Avalon Sign Solutions Partners with Carlton Fields to Provide New Logo Signage

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Avalon Sign Solutions was selected by Carlton Fields to launch the firm's new brand. Avalon Sign Solutions assisted Carlton Fields in developing the proper concept to present this brand in their signage. Avalon Sign Solutions coordinated the removal and installation in 7 locations throughout the Southeast. Avalon Sign Solutions' creative ability and geographical presence was key in the success of this launch.

Avalon Sign Solutions, http://www.avalonsignsolutions.com, implemented new logos to all Southeastern Carlton Fields locations. Carlton Fields began their rebranding effort in mid-2011. The 111-year old law firm has a presence in seven offices throughout the southeastern United States. Locations include Miami, Orlando, St. Petersburg, Tallahassee, Tampa, West Palm Beach, FL, and Atlanta, GA.

Avalon Sign Solutions was selected by Carlton Fields based on its ability to assist in the design process and coordinate all elements of the project throughout the client's existing geographical footprint. A previously established working relationship between Avalon Sign Solutions and Carlton Fields was also beneficial to the success of the project.

Upon deciding on a final interior logo design, Carlton Fields was provided with mock-ups and color chips by Avalon Sign Solutions for final approval prior to fabrication of the final product. The end result was an elegant solid metal logo featuring cut letters directly attached to wall surface(s).

Avalon Sign Solutions worked directly with the Tampa Carlton Fields office in order to coordinate the entire project. Once signage was fabricated, Avalon Sign Solutions contacted each location's Office Director to schedule removal of existing logo signage and installation of the new logos. Avalon Signage Solutions consistently met this rebranding project's timeline established by Carlton Field's Marketing schedule.

Avalon Sign Solutions Inc., http://www.avalonsignsolutions.com, specializes in providing clients with complete signage solutions. These services include design, value engineering, planning and way finding, brand management, fabrication, installation, and maintenance. With over 20 years of industry experience, Avalon Sign Solutions is a trusted partner of many industries for all signage needs.

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Matthew Cicco
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