Pin Map Start-up Introduces Their Version of a Wiki Map

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The Virtual Pin Map application - released the second in a series of new features this week allowing users to place pins on custom maps that are created as “public”, offering additional functionality and interaction on what is quickly becoming the leading social mapping platform. Users can now create a custom map and allow anyone to add pins.

After announcing the ability to create custom maps on its Virtual Pin Map application at earlier this month, the Team just released yet another feature to motivate and encourage user interaction. Now, users can create a custom map and queue it as ‘public’ and ‘open to pinning’ by other users. Applications for this new functionality seem limitless and are currently being adopted by a number of enterprise Partner level users. The Team reports that one business user who organizes a national conference, is asking conference attendees to pin their town on the map during the registration process as a way of promoting the diversity and widespread popularity of the event.

The ability to create a custom map that anyone can pin is great for sports enthusiasts and hobbyists, aggregating favorite locations in which to participate in their varied interests. Similar to a Wiki (a web site developed collaboratively by a community of users, allowing any user to add and edit content), is promoting the building of collaborative maps that highlight any specific interest. While users cannot edit per se, they can add content on any map that is created with the intent of allowing additional input. Since the feature was just released, few public maps are available to pin but the Team at expects this option to catch on quickly. To get started, Co-Founder Leslyn Kantner created the map Great Beaches Around the World and has invited everyone to pin their favorite beach!

Business uses for the pin map platform are gaining popularity. For example, an Insurance Brokerage firm from Bucks County, PA is using the ability to embed their client map from onto their website; visually representing the locations in which they have clients. The pins can be used as a source for referrals and endorsements when clients and customers leave feedback on the discussion board. Another user, a successful sales representative for a national company, is using the Virtual Pin Map to track prospects in different sales territories. Utilizing the custom map feature, he created a different map for each region and detailed important information associated with each pin. reports that they were contacted through their Facebook page by an internet game player who wanted to create a map that could be pinned by all of the competitors with whom he plays. The UE team felt it was a great fit with the Pin Map concept and after similar requests from a number of users, decided to incorporate the functionality.

Less than a year old, continues to expand upon the Virtual Pin Map concept in accordance to how their users wish to use the application. The company encourages feedback and suggestions, adding functionality when it serves the interest of all users.

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Leslyn Kantner
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