The research highlights that people are more concerned about losing a wallet, where the contents can be replaced, rather than a camera containing irreplaceable memories.
(PRWEB UK) 31 August 2012
With the Olympics bringing the nation together, the feeling of camaraderie in the air would lead people to think that Brits are a sentimental bunch.
Research carried out in June 2012 by online insurer Protect your bubble, however, reveals otherwise, with people saying they would rather have items such as jewellery and cameras, which traditionally have a sentimental value attached, stolen than their mobile phone or wallet / purse.
Over 2000 people were asked: “which three items would you least like to have stolen?” Their answers suggested that we are a practical, rather than sentimental, Nation.
57.7% of people chose wallet/purse in their top three items they would least like to have stolen, showing people were seven times more concerned about this than their camera. Wallet/purse was very closely followed by car at 56.8% then Laptop, 40.4% and Mobile or Smart phone at 30.9%. Jewellery (excluding wedding and engagement rings) and or watches, items that are traditionally handed down through generations, were of little concern with only 22% of people being worried about having these items stolen.
The research highlights that people are more concerned about losing a wallet, where the contents can be replaced, rather than a camera containing irreplaceable memories. Inconvenience plays a major part in this mind set – for example, losing a wallet/purse and having to cancel and replace banks/credit cards plus perhaps having to apply for and pay for a replacement driving licence. Or, having to go through a lengthy car insurance claim as well not being able to get to work the next day!
A surprising outcome was the lack of concern of loss of festival tickets. Only 5.85% chose this as one of their top three items they would least like to have stolen. A low percentage for something that is somewhat irreplaceable. A ticket to Glastonbury could cost around £200 and if it’s lost there is no way to replace it and the memories from the weekends music would never be made.
Stephen Ebbett, director at Protect your bubble UK comments “The thought of losing a laptop or mobile phone sent our respondents in to a panic. Common concerns were telephone bills being run up at their expense, as well as the cost to replace these gadgets which can be around £350 upwards for a laptop and £500+ for a smartphone.”
A solution for at least some of these concerns is gadget insurance. Protect your bubble gadget insurance includes worldwide cover against theft, accidental damage, breakdown outside of the manufacturer’s warranty period, as well as the option to add on accidental loss cover. For all the information on what’s cover and to obtain an instant quote visit Protect you bubble.
“We believe that gadget insurance is a practical product to have – which is great for us unsentimental Brits!” – Stephen Ebbett
About Protect your bubble
Backed by a Fortune 500 company, Protect your bubble is the UK’s largest specialist gadget insurer that also offers a wide range of gadget insurance products, Laptop insurance, mobile phone insurance, smartphone insurance, tablet insurance and more all at great value affordable prices.
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