ECRM Events Provide Effective Platform for Swisscare Line

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Swisscare, a company offering a wide range of safe and healthy anti-aging products, made a big impression with retailers at the recent Efficient Collaborative Retail Marketing (ECRM) beauty events in Las Vegas.

At the event, the brand’s distribution firm of record, Nutritional Products International (NPI), made a number of engaging presentations to some of the industry’s most prolific retailers. It was another opportunity for NPI to showcase the outstanding line offered by Swisscare (http://www.swisscareproducts.com).

“The ECRM events we participated in were very important to us moving forward, and the team at NPI did a great job of representing our brand and demonstrating the value that we bring to consumers,” said Maria Ascencao, Marketing Consultant for Swisscare. “Retailers responded positively to the fact that our brand offers an alternative to injections and harmful chemicals, which is exactly what we needed them to hear.”

Swisscare leverages the power of science and research to deliver high-quality skin care products that do not require injections into the skin. Its line covers the areas of hair and cosmetics, healthcare and food supplements—making for a comprehensive set of products that give people the solutions they need to truly look and feel their best.

NPI’s Director of Global Sales Jeff Fernandez, a veteran of the distribution and merchandising industries, represented Swisscare at the ECRM events. NPI (http://www.nutricompany.com) is a leading nutraceutical and cosmoceutical firm that works with key buyers to offer a fast track to the world’s top markets.

“Swisscare offers a very innovative line of skin care products that we believe are the next generation in fighting the signs of aging,” said Mitch Gould, CEO of NPI. “We take great pride in representing this brand, as well as all of our other outstanding clients. This is another example of how we can put a brand’s best foot forward when presented with great opportunities like these events.”

The ECRM events, which took place the week of July 23-26, featured manufacturers and distributors of health and beauty products covering a wide spectrum of categories. NPI presented to retailers at the Skin, Cosmetics & Fragrances EPPS, and also shared Swisscare’s products at the Prestige Beauty Care EPPS later in the week.

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Brian Gould
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