Intelex to Showcase their Quirky Socky Dolls(TM) at Autumn Fair 1-5th September 2012

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The Northamptonshire based Intelex Group will be exhibiting their rather fabulous Socky Doll™ characters and many more new products at the International Autumn Fair starting on the 1st September. Borne from the imagination of the founder of the Intelex business, inspired by colourful sock fabrics and merged with Intelex heatable technology, Socky Dolls™ are a recipe for success.

Socky Dolls

The verdict is unanimous on Socky Dolls™.

There’s something special about Socky Dolls™ that is capturing the imagination of retailers like River Island.

What a year 2012 has been. The nation has experienced superb events from the Queens Jubilee to the Olympics, the wettest few months on record, George Michael is apparently back, we’ve seen Prince Harry in Vegas and Intelex have launched Socky Dolls™. What a year indeed.

From the moment Socky Dolls™ were filled with their lavender scented treated millet they have been flying off the factory floor and onto retailers’ shelves, where they have been selling faster than hotcakes. There’s something special about Socky Dolls™ that is capturing the imagination of retailers like River Island. The fact the fashion giant will be selling Socky Dolls™ provides an indication as to the far reaching appeal of these warming little creatures. Whether its teenagers embracing the latest hot trend, children enjoying a warming cuddle from the stripy companions or adults needing to relax muscular aches and pains with a heat pack, Socky Dolls™ are brilliant multi-taskers.

Intelex are certainly no strangers to creating multi-tasking products. They have been innovating and growing the heatable product category since 1995 with the original hot pak® and have invented some truly wonderful new toys, that are both fun and functional, a breath of fresh air from the usual plastic toy offerings available today. Take Trolli™ for example. A handy pull along suitcase with retractable handle that converts into a nifty backpack featuring your favourite plush animal. Genius. Bagpuss™ heatable slippers have a bit of wow-factor, and Cozy Plush™ fully heatable soft toys continue to be perennial favourites that have sold over 10 million worldwide since 2005.    What people love about the Intelex product range of heatable toys is that they are useful. It takes less than two minutes in a microwave and they can be used as hot water bottle replacements or popped inside coats on chilly winter’s morning. Unique gifts at truly affordable prices.

The verdict is unanimous on Socky Dolls™. The general public are warming up fast to these little bed companions. When imagining a world where lost socks go to live, you’ll meet Bunty, Bandito, Diddly, Wag, Boo and Mr Hootle having a whale of a time. Socky Dolls™ are now widely available in many good high street and online retailers, selling for £11.95.

Visit Philip, Darren and the rest of the Intelex team at Autumn Fair, Birmingham NEC from Saturday 1st to Wednesday 5th September. Find the Intelex stand at Hall 5 Stand J16-K17 and see the Socky Dolls™ in action.

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Clare Brace
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