"We are passionate about showcasing independent brands so that they can gain well-deserved exposure. Most importantly, since launching The Lingerie Alliance, we have received tremendous feedback from the lingerie community.” - Luis Paredes
New York, NY (PRWEB) August 31, 2012
The Lingerie Alliance released today a new video featuring the six independent designers participating in the Lingerie Designer Showcase trade show at the organization's lingerie fashion show held earlier this month.
On Saturday, August 4, 2012, intimate apparel professionals Moira Nelson and Luis Paredes hosted an “Intimate Affair” Launch Party and SS13 Lingerie Fashion Show to celebrate their partnership and the launch of their latest endeavor, The Lingerie Alliance. The Lingerie Alliance is an interactive, online collaborative community of professionals in the intimate apparel industry and related fields.
The Fashion Show featured SS13 independent brands Angela Friedman, Clare Bare Eco Intimates, Dirty Dolls Lingerie, Nevaeh Intimates, Ombrato Sleepwear and Lingerie, and With Love Lingerie. Celebrity stylist and author of The Bra Book, Jené Luciani, entertained the guests as emcee of the “Intimate Affair.”
"We are passionate about showcasing independent brands so that they can gain well-deserved exposure. Most importantly, since launching The Lingerie Alliance, we have received tremendous feedback from the lingerie community," said Luis Paredes, publisher of the lingerie news website, The Lingerie Journal and cofounder of the Lingerie Alliance. "This event helped us showcase the designers at our lingerie trade show for indie brands, the Lingerie Designer Showcase."
The video can be seen on the Lingerie Alliance's YouTube channel: http://www.youtube.com/user/TheLingerieAlliance
The Event, which attracted over 300 industry professionals and other guests, was held at Griffin lounge and nightclub in the exclusive meatpacking district in Manhattan. The “Intimate Affair” was sponsored by leading lingerie lines Affinitas & Parfait and took place on the eve of the bi-annual Lingerie Market Week in NYC, which draws designers, brands, retailers, buyers, media and press from around the World.
About The Lingerie Alliance
Founded by Moira Nelson and Luis Paredes, The Lingerie Alliance is an interactive, online collaborative community of professionals in the intimate apparel industry and related fields. The mission of The Lingerie Alliance is to unite lingerie professionals from all aspects of the industry to elevate the industry as a whole- Retailers, Buyers, Brands, Retail Store Owners, Ecom Retailers, Independent Lingerie Designers, Wholesale Manufacturers, Influential Lingerie Bloggers, Press/Media, Publicists, Marketing Professionals, Suppliers, and Service Providers.
About Moira Nelson and Luis Paredes:
Moira Nelson, lingerie industry professional and founder of the intimate apparel resource site Bra La Mode, and Luis Paredes, publisher of The Lingerie Journal and founder of the Lingerie Designer Showcase, share a passion for uniting independent lingerie designers, brands and businesses with larger scale intimate apparel companies, organizations and professionals. Their mission is to connect lingerie professionals from all aspects of the industry to collaborate, educate, inspire, empower, innovate and achieve. Ultimately, their goal is to elevate the intimate apparel industry as a whole through collaboration.