(PRWEB UK) 6 September 2012
The Turkish Culture & Tourism Office (TCTO) has put Redmint Communications in charge of the major public relations make over that set to boost Turkey’s appeal.
Although many holidaymakers have already discovered that Turkey offers more value for money than many other popular holiday hotpots.
There is no doubt there is still an untapped market of leisure and business travelers who can be sold the benefits of adding Turkey onto their travel wishlist.
A PR campaign that sells Turkey could be seen as a fairly easy task as the country is steeped in beauty and unique selling points.
Firstly, Turkey benefits from being a very affordable holiday hotspot for families, couples and solo travelers alike.
Secondly, the sun kissed shores of Turkey are bursting with culture and historic sights that make for a great learning experience for everyone.
Thirdly, the sheer beauty of the beautiful bays, coves, coastlines, backdrops and the buzz of cities such as Istanbul and Antalya are something that everyone should marvel at, at least once in a lifetime.
And lets not forget the food (and we’re not just talking about kebabs either). Traditional Turkish cuisine is a combination of tasty spices and flavours that will set adventurous palates alight.
Meal times at traditional Turkish restaurants are a slow and soothing gastronomical delight of mezes (starters) and main courses, followed by local tea and coffee.
Those who prefer to stick to foods that they like from home will not be left out in the cold as the many cafes, bars and restaurants in family friendly Turkey holiday resorts all serve up worldwide foods such as burger, chips and snacks and sandwiches too.
A Holiday Mate spokesperson said:
‘It’s great the TCTO are investing in communications that will help strengthen Turkey’s position as a holiday destination.’
‘Over the past 12 years we’ve seen Turkey holidays go from strength to strength as more people become aware of how much beauty, culture and things to do Turkey has to offer.’
Holiday Mate is no stranger to the power and importance of communications. They too have recently launched a latest news section on their website. And they regularly interact with their loyal Facebook fans.
And so it seems that holidays to Turkey are set for success as the country gets a major PR overhaul!
Shop online at http://www.holidaymate.com and search the wide choice of hotels and flights that the No.1 Turkey holiday specialist has to offer today.
Or phone 0800 031 9900 and book a holiday to Turkey with a holiday specialist.
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