London, UK (PRWEB UK) 6 September 2012
UK-based vzaar http://vzaar.com is experiencing rapid growth and boasts over 1700 customers spanning more than 70 countries. With nearly half of vzaar’s customers based in North America including leading brands like eBay, Getty Images and TopGolf, the company is now expanding to attract new US customers and better support existing clients.
The professional video hosting sector is rapidly growing as a result of businesses taking advantage of online video for sales, marketing and communications. According to CISCO, video will increase from 30 percent of internet traffic to 90 percent of internet traffic by 2013. The reasons are compelling:
- According to Forrester, videos drive significant traffic to websites that utilize the medium. A webpage with videos embedded has a 53 times better chance of appearing on the first page of search results than any given text page.
- Videos in universal search results see a 41 percent higher click rate than plain text, according to leading search marketing blog, AimClear.
- In a recent study of US companies by ContentWise and Custom Content Council, 54% of respondents said they intended to produce more online video in 2012, higher than any other branded marketing content format.
Companies looking for a professional platform for video hosting are seeking solutions that overcome the branding, marketing and security limitations of popular “free” video hosting services. vzaar offers an affordable, quality option for video hosting offering generous storage and bandwidth, superior performance and security, together with broad customization and delivery capabilities.
“An online video strategy is a must-have for every brand and every company, large or small,” said Jim Henry, vzaar’s VP of Sales, who is based at the new US office. “The US market is leading the charge in harnessing the marketing and sales power of online video and with our new North American office we are now ideally placed to capitalize on this opportunity, as well as providing even better support to our existing US-based customers.”
For more information and to register for a 30-day free trial of the vzaar video hosting platform, visit http://vzaar.com. For enquiries call 1-877-831-7110 (US) or 020 7820 6280 (UK).
vzaar, is the online video hosting and distribution solution for small and medium businesses. vzaar's refreshingly easy to use interface intuitively formats video content for audiences across the globe, ensuring that it is playable on every web-connected device worldwide. Built expressly for businesses with a service or product to promote, vzaar comes preloaded with all the customization, security and analytical tools needed to get the job done. Founded in 2007, vzaar has offices in the UK and US. Over 50% of vzaar’s business clients are based in the US and it counts film director, Oliver Stone, amongst its investors.