Loring Ward Webinar Helps Financial Advisors Articulate their Value

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Alpha Institute Founder George MacAllister Offers Tips on Standing Out & Getting People to Listen in Any Setting

As part of its commitment to helping financial advisors better serve their clients, Loring Ward will present a special webinar – “You’re Talking…But is Anyone Really Listening?”– on Thursday, September 13, 2012 at 11am PT/2 pm ET.

George MacAllister, Founder and President of the Alpha Institute and Kevin Cullen, Director of Practice Management for Loring Ward, will lead the webinar. Attendees will learn important tips for differentiating themselves in a variety of situations, including presentations, elevator speeches and social settings. They will also gain an understanding of why prospects are not currently hearing their unique value proposition — and what to do about it.

Finally, attendees will hear from an advisor who will share his “Best Five-Minute Gift,” a technique used in Loring Ward study groups for advisors to exchange powerful and practical business ideas with their peers.

This webinar is intended for advisors only. To register, go to: https://www1.gotomeeting.com/register/876849169.

About Loring Ward
Loring Ward (LWI Financial Inc.), based in San Jose, California is a Turnkey Asset Management Provider (TAMP) dedicated to helping independent advisors become the most trusted and valued professional in their clients’ lives.

Founded in 1990, Loring Ward is dedicated to bringing science, reason and innovation to wealth management, with solutions tailored to the unique requirements of successful individuals, small businesses and institutions. Loring Ward’s Asset Class Investing philosophy combines more than eight decades of market data, Nobel Prize-winning academic research and the latest discoveries in behavioral finance.

From Investment Management to Business Management to Practice Development, Loring Ward is committed to giving advisors the tools, training and support to provide clients with a world-class experience.

As of September 2012, Loring Ward has more than $7.3 billion in assets under management. For more information, please visit http://www.loringward.com.

About The Alpha Institute
The Alpha Institute, LLC offers a sales training program that provides professionals with the capabilities and guidance required to succeed in today’s competitive business environment. By integrating foundational knowledge with business development solutions, The Alpha Institute’s coaching and training programs enhance both performance and skill for every level of sales professional in the financial services industry.

LWI Financial Inc. (“Loring Ward”) is an investment adviser registered with the Securities and Exchange Commission. Securities transactions may be offered through Loring Ward Securities Inc., member FINRA/SIPC. R 12-369 (Exp 9/14)

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Leslie Swid
Impact Communications
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