BB Direct Unveils Direct Marketing Database of Nursing Homes and Retirement Homes

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identify and target this lucrative healthcare product buyer audience

Cape Coral, FL (PRWEB) September 13, 2012

BB Direct, a direct marketing firm located in Cape Coral, Florida, has fulfilled the needs of nursing home niche marketers by releasing its Nursing & Retirement Homes Database. All data within the file is 100% phone verified annually and includes nursing homes, retirement homes, convalescent homes, and assisted living communities. With over 200,000 records and growing, this database is an ideal marketing tool for a variety of industries and offers including; association memberships, staffing solutions, education & seminars, food services, office and medical equipment, and much more.
Ideal for targeted offers, the Nursing Home Database is filterable by selections that allow marketers to narrow down their list to only the most responsive prospects. The database allows for filtering by nursing home chains (2 or more nursing homes), programs & services, bed size, capacity, and location. In addition, for increased targeting the list can be filterable by specific job function including Chief Administrator, CFO, Medical Director, Rehabilitation Director, Social Services Director, and many more.
BB Direct CEO, Brian Berg, states that the new file will allow healthcare marketers to “identify and target this lucrative healthcare product buyer audience.” In addition, Berg says, “With the growth of the healthcare industry, our clients are seeing an increasing demand for this and other healthcare market databases.”
About BB Direct
BB Direct is a leading source of quality mailing lists, data enhancement, and data hygiene. Headquartered in Cape Coral, Florida, BB Direct works with the list broker industry and other value added resellers in the direct marketing arena. For more information on BB Direct’s line of direct marketing services contact a representative at (866) 501-6273 or visit them at http://www.bbdirect.com.

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