Start Blast, LLC, Launches to Aid in Reputation Management

Share Article, the latest weapon in the reputation management arsenal, is set to launch this week.

Word of mouth, good or bad, comes in one ear and out the other, but online reviews are recorded indefinitely for anyone to see equips business owners to manage online reviews of their companies with ease. With the growth of Yelp, Foursquare and other sites that allow customers to offer comments from the convenience of their smart phones, online reviews are playing an increasing role in the success or failure of businesses. Some industries can have up to 35 different websites featuring reviews of their business at any given time.

That is a lot of information for business owners to deal with effectively. To ease that burden, monitors reviewer websites for businesses. They then provide email alerts to subscribers when their business has been reviewed. A free, ad-based product, will also be available that will send alerts on a limited number of review websites.

Coulson “Coul” Mullen, senior project manager for Start Blast, created and developed “With the growing number of websites reviewing local business, who can keep up with not only the reviews being placed, but also with the new review websites constantly popping up?” he asked. “Thankfully, we live in an era when things are easy. Every once in awhile, we find a tool that dramatically increases our two most valuable resources, time and money. That’s what we want to be for our customers.” monitors websites that provide reviews for local businesses in general as well as websites that provide industry specific reviews. The industry specific aspect of will cater to industries such as restaurants and bars; hotel and travel; medical; home contractors; automotive; and legal services.

Mullen said, “Word of mouth, good or bad, can go in one ear and out the other, but negative online reviews are recorded indefinitely for anyone to see,” he said. “The first step in solving any problem is to know it exists.”

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Chloe Staffer
Start Blast, LLC
(469) 420-0222
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