Across web and print, the company’s value propositions of elegance in design, quality in product and ease-of-use in the user experience are what will help liveBooks continue to grow as a
Sausalito, CA (PRWEB) September 10, 2012
liveBooks, Inc. (http://www.livebooks.com) announced today the appointment of Karen Rapoport Zinn as Vice President, Marketing, Brands, and Print. She will report to Andy Patrick, President & Chief Executive Officer, and serve on the company’s senior leadership team.
“liveBooks is very fortunate to have Karen in this critical role, especially considering her strong background in brand building, marketing, and creative leadership as we enter into a significant growth phase of our company,” said Patrick. “Over the past several months of consulting with liveBooks, Karen has demonstrated tremendous leadership and a deep understanding of our business, values, and strategic vision. I look forward to our continued partnership as we look to expand our offering in the market. We are delighted to bring her on board as a key member of the management team.”
Ms. Zinn spent the bulk of her career working for consumer packaged goods and home furnishing brands, focusing on brand strategy, design development and creative operations. She was at Williams-Sonoma for over 10 years, most recently serving as Vice President, Creative, leading the catalog, internet and retail design and production teams, championing visual presentation and brand continuity. She developed and led significant growth of the Brand Packaging department, bringing innovative specialty packaging designs to market across all Williams-Sonoma product categories.
“I’m thrilled to be joining liveBooks at such a pivotal time” said Zinn. “Across web and print, the company’s value propositions of elegance in design, quality in product and ease-of-use in the user experience are what will help liveBooks continue to grow as a premium brand. I look forward to bringing my experience to the dynamic nature of a web technology environment.”
Founded in 2005, liveBooks is the leader in custom and template portfolio websites for artists of all types. Over 15,000 of the world’s best photographers, interior designers, architects and fine artists use liveBooks to promote themselves online. Artists can create a predesigned liveBooks website in just hours, or collaborate with a liveBooks designer on a custom website design.
The company continues to evolve its breadth of services, focusing on the most robust means of delivering photo-rich content across applications. From marketing services such as SEO consultation to design services, mobile optimization and press products, liveBooks helps its clients develop and grow their entire business.
For more information, please visit http://www.livebooks.com.