AMX Boosts Residential Dealer Profit Potential

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New UNITY Program Provides Dealers with Free Programming and Touch Panel Design.

AMX®, the leading provider of solutions that simplify the implementation, maintenance, and use of technology to create effective environments, today announced its AMX UNITY program to streamline the process of marketing, selling, and installing AMX Residential solutions. On the heels of a 2012 state of the industry report1 that shows the typical dealer saw flat median revenues in 2011, the UNITY program is set to provide a serious spike in sales opportunities. The AMX UNITY program is being demonstrated at CEDIA EXPO 2012 in the AMX booth (#4900).

A key element of the UNITY program provides dealers with free programming and touch panel design, handled by AMX experts. Now dealers can focus their time and efforts on increasing productivity and profitability. Dealers are now able to win more jobs and increase profits by focusing more attention on sales and less on programming.

“At a time when the residential market is facing more competition from out-of-the-box automation systems, AMX is giving dealers an easy way to deliver on every customer’s demands while increasing margins to be competitive,” said Blake Jackson, AMX residential vice president. “Since AMX technology is engineered with the capabilities and flexibility most systems do not have, dealers can offer customers a wider selection of more advanced home automation ideas like daylight harvesting with lighting schedules; iTunes library accessibility in every room; pool pump and heater automation and energy consumption/management – the scope of possibilities will definitely win over homeowners.”

At this time, the UNITY residential program is available to US AMX dealers, however the company hopes to roll it out to additional markets in the future. To be eligible, US AMX dealers need only purchase an AMX Enova® DGX 16 or 32 Digital Media Switcher or HDMI UTPro Matrix Switcher, and any AMX Modero X® Series Touch Panel. The free programming and touch panel design that AMX provides covers the following capabilities for up to 32 residential rooms: video distribution, audio distribution, lighting, HVAC, weather, security cameras, pool/spa control and intercom.

Wholly engineered for AV over a network, Enova DGX Digital Media Switchers serve as the ideal centerpiece of a connected home. They manage and distribute analog and digital audio and video including HDMI/HDCP from up to 16 or 32 sources to 16 or 32 destinations. Enova DGX Switchers are compact, pre-configured units with a controller, switcher, transcoder, intelligent scaling, mulit-format inputs, local and remote distribution and more.

Widely considered the most important aspect in ensuring an exceptional end-user experience is a great-looking, easy-to-use interface. With the multi-award winning, panoramic and widescreen Modero X Series Touch Panels, a dealer can be assured that homeowners will have a user interface that is simply beautiful and beautifully simple.

Added Jackson; “I can tell you it doesn’t take a state of the industry report to know residential dealers are facing a challenging landscape, particularly from price-sensitive customers who want the best in connected multi-media technology and high-end home control. We want to show our commitment to the dealers through a program that increases their profitability while enabling them to deliver a truly customized, high-performance whole-home solution.”

To learn more about the AMX UNITY program, visit http://www.amx.com/home, or contact your AMX representative.
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About AMX
AMX hardware and software solutions simplify the implementation, maintenance, and use of technology to create effective environments. With the increasing number of technologies and operating platforms at work and home, AMX solves the complexity of managing this technology with reliable, consistent and scalable systems. Our award-winning products span control and automation, system-wide switching and audio/video signal distribution, digital signage and technology management. They are implemented worldwide in conference rooms, homes, classrooms, network operation / command centers, hotels, entertainment venues, broadcast facilities, among others.

AMX was founded in 1982 and is a member of the Duchossois Group of Companies. For more information, visit http://www.amx.com

AMX, Enova and Modero are trademarks of AMX, LLC registered in the U.S. and other countries. All product and company names herein may be trademarks of their registered owners. 1. Report data from CEPro “State of the Industry 2012.”

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Kevan Ferguson
AMX
469-624-6663
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