CARLISLE ETCETERA, Upscale Women’s Clothing Line Reorganization Infuses New Life, Expands Benefits

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Carlisle Fall 2012 Collection Launches in over 700 Cities Nationwide

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More than ever we represent a great career opportunity for dynamic, goal-oriented women who have a love for fashion and the ability to capitalize on their relationships and strong business skills and acumen,” says Bowen.

The Carlisle Fall Collection launched under the new ownership of equal partners, Tom James Company and Royal Spirit, Ltd. of Hong Kong. In April of this year, Carlisle Etcetera LLC was formed to purchase the brands Carlisle and Etcetera, and take the luxury ladies clothing brands to new heights. Carlisle Etcetera benefits from the strong direct sales tradition of Tom James, the largest men’s custom clothing direct sales company in the nation. The new corporation creates a debt-free structure providing new services, support and an environment primed for expansion.

“Carlisle Etcetera forms the largest women’s fashion direct sales company in the United States,” said Jim Brubaker, CEO of Carlisle Etcetera. “We are poised to support tremendous growth.” In their direct sales model, Wardrobe Consultants host private showings of their upscale clothing for discriminating customers. Fall showings continue through December 4.

The Carlisle and Per Se lines have representatives in cities throughout the United States. New and fresh, Carlisle offers contemporary designs coordinated for superb wardrobe building. Edgier and more urbane, Per Se presents an inspired, item-driven selection focused on wardrobe enhancement. Caroline Bowen, President of Carlisle and Per Se, said, “Both lines are created from fabrics of couture quality sourced from the finest mills in Europe and feature exceptional detailing and construction. Our Fall collection has been one of our most successful ones to date with sales far exceeding our initial projections.”

Infused with new energy and enthusiasm, Carlisle is poised for growth and success in 2013 as new people join the management team and sales force. “Carlisle has been re-energized under the direction of Jim Brubaker, CEO. More than ever we represent a great career opportunity for dynamic, goal-oriented women who have a love for fashion and the ability to capitalize on their relationships and strong business skills and acumen,” says Bowen. “Internally, we have benefitted from the extensive resources of the Tom James Company with updated technology and improved training. Most recently, the public website has been enhanced with the addition of a digital venue allowing visitors to work with a Sales Consultant in a virtual showroom and experience the collections first-hand. We are thrilled to have all the tools and support to be more successful than ever,” says Bowen.

“Carlisle Etcetera is owned by strategic investors, and our plan is to own and help build the company over the long term. In contrast some companies are owned by financial investors or private equity firms, whose plans may be to invest, sell the company, and then return money to the investors,” said Brubaker. “Sales Consultants are the most important part of the company. We know that the one-on-one relationship they develop with their clients is the key to our success. We will invest time and money to make that a better and better experience. We plant to create better product, better sales tools, better services, and better support for consultants and the customers.”

“In summary,” said Brubaker, “Carlisle Etcetera is firmly on track for unprecedented growth in the women’s fashion direct selling market. We have the talent and resources, are soundly capitalized, are building a referral network that is unparalleled in the industry. And, we will be offering more and better incentives and benefits for sales consultants – the heart of our business.”

Carlisle Etcetera LLC is headquartered in NYC, and has Wardrobe Consultants showing Carlisle, Per Se, and Etcetera collections seasonally in hundreds of cities and upscale suburbs across the nation.

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Nancy Pierce
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