Austin, Texas (PRWEB) September 11, 2012
Kimbia Racing – which offers the most powerful and flexible event management and online fundraising platform in the marketplace – today announced that it is providing the online registration and website for IMG Worldwide’s Inaugural Beijing International Triathlon, scheduled for September 16, 2012 in China’s capital city.
This is the second time that IMG Worldwide – one of the leading global sports, fashion and media companies – has tapped Kimbia Racing to handle critical race management functions, signaling an expansion of the relationship between the two firms.
IMG also engaged Kimbia Racing to develop and implement a secure, lottery-based registration system for this year’s Escape from Alcatraz™ Triathlon, among the world’s most prestigious and grueling triathlons, held annually in San Francisco.
The Inaugural Beijing International Triathlon will be the first qualifying event in Asia for Escape from Alcatraz. Race organizers expect it to draw triathletes from all corners of the globe, including many of the most successful international competitors. The top 50 men and women from each group and division in the Beijing race will win coveted slots to compete at Alcatraz in 2013.
“Kimbia Racing clearly was developed and is continually enhanced with event directors in mind,” said Lisa Jenkins, Senior Director of Events at IMG Action Sports, the IMG Worldwide division in charge of the Beijing and Alcatraz triathlons. “The solution enables me to easily leverage technology to maximize my efficiency and deliver a consistently, great experience to registrants, sponsors and other types of participants.”
Jenkins added, “We especially value Kimbia Racing’s ability to provide us with a bilingual website and process international currency – necessities for an event abroad yet things we couldn’t get from all the other race solutions that we evaluated.”
Kimbia Racing also provides IMG and other clients with:
“We’re thrilled that IMG has asked us to partner on another, high profile race and particularly one that further expands our international footprint,” said Simon Essl, General Manager of Kimbia Racing and also a competitive cyclist with more than a decade-and-a-half of sports-related brand and event marketing experience. “Clients like IMG choose Kimbia Racing because we have removed the technology barriers typical of competitive solutions and we make it a cinch to produce, hands down, the most efficient, well-branded and high value events.”
About Kimbia Racing
A division of Kimbia, Kimbia Racing provides the most powerful and flexible event management and online fundraising platform in the marketplace today, empowering event directors with total control over branding, registration experience, data and cash flow. Kimbia Racing proudly supports directors of leading events nationwide and abroad, including IMG Worldwide’s Escape from Alcatraz™ Triathlon and the Beijing International Triathlon, Reed Streets’ Run for Your Lives events, MetroPCS Dallas Marathon and The Nation’s Triathlon. For more information, visit http://www.KimbiaRacing.com.
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