New York, New York (PRWEB) September 12, 2012
With a 606% increase over the initial share price, theglobe.com was at the time the most successful IPO in history, making the 23 year-old Todd Krizelman an overnight celebrity.
Krizelman started the prototypical social network theglobe.com in his Cornell dorm in 1994. Along with co-founder Stephan Paternot, he continued to grow the company, which gained millions of users in just a few years, before taking it public in November 1998.
But what has Todd Krizelman been up to since leaving theglobe.com in 2001?
For over 6 years, he has been quietly building two of the fastest growing technology companies in New York City. Krizelman co-founded Media Radar (http://www.mediaradar.com) in 2006 and launched AdRadar (http://www.adradar.com) in 2012. He currently serves as CEO of both companies.
Krizelman, a Harvard Business School graduate, worked for Bertelsmann in publishing from 2003 through 2006 before once again realizing his own vision. He and his business partner Jesse Keller founded MediRadar with an initial investment of 20 employees working 2 years prior to launch.
The innovative company empowers Web sites, magazines, and newspapers with comprehensive advertising, editorial, and social media research to help improve advertising sales. AdRadar, the sister company, uses the same level of detailed insights to provide competitive analysis for brands and many of the top advertising agencies. Clients include such household names as Condé Nast, Hearst Corporation, Swatch Group, OMG, and more. Since the 2007 launch, Krizelman has been committed to continually updating the sales tool and releasing new products each quarter.
With over 250 employees and rapidly growing, MediaRadar is one of the largest technology companies headquartered in New York City and is a vital member of the city’s growing technology community.
“That always surprises me, especially knowing how many tech companies we have here now,” says Krizelman.
“I’ve always had that entrepreneurial spirit. It’s amazing, even to me, just how quickly MediaRadar has become one of the largest tech startups in New York, and I feel like we are just getting started!”
While publishing is in a period of transition, one thing is certain: Todd Krizelman is relentless in his pursuit to innovate and transform the industry.
MediaRadar is a Web-based ad sales intelligence service. MediaRadar helps magazines, newspapers, and Web sites sell more ads by delivering the most up-to-date, relevant information to every member of the sales team, with access to information on over 7,000 publications. The user-friendly interface allows sales teams and ad agencies to research accounts, track social media and editorial, and find prospects with the click of a mouse.
AdRadar is a comprehensive competitive intelligence tool that enables marketers and ad agencies to optimize their media campaigns through in-depth, actionable analyses. With access to 1.3 million brands across more than 7,000 on and offline media outlets, AdRadar is fully integrated with print, online, editorial, and social media customized insights.
Contact: Jackson Richards
Work Phone: (646) 652-7000 ext. 733