New York, NY (PRWEB) September 12, 2012
LeadsCouncil, the largest independent industry organization focused on online lead generation, today announced the update of their Membership Badge Program.
LeadsCouncil members can now display a newly designed Trusted Membership Badge on their website and marketing materials. Members with this badge represent the industry in the most ethical manner and follow LeadsCouncil’s 16 principles, including a dedicated focus to customer satisfaction, a commitment to uphold all legal guidelines provided by Federal and State law and a guarantee of lead-source transparency. View the full list of principles here: http://www.leadscouncil.com/?page=member_principles
“The lead ecosystem can be very challenging to navigate, especially for lead buyers. Whether it is trying to find the right marketing tools or the best quality leads to purchase, LeadsCouncil can help provide the right referrals for buyers. All our members hold themselves accountable to LeadsCouncil principles by displaying the LeadsCouncil membership badge to the public,” says Michael Ferree, Director of LeadsCouncil.
Formed in 2010, LeadsCouncil helps provide education, networking opportunities, industry insights, and best practices to buyers, sellers, and service providers in the lead generation industry. “Our goal is bring together companies that believe in a higher standard for the industry, transparency and best practices,” says Mr. Ferree. LeadsCouncil is made up of more than 120 companies across multiple verticals. More than half of its membership base includes companies that solely purchase leads for their own consumption. The remaining portion of members includes lead sellers and service providers to the lead generation industry.
Some of the leading sellers that display LeadsCouncil’s Trusted Membership Badge and uphold the LeadsCouncil principles include; All Star Directories, All Web Leads, BankRate Insurance, RateSpecial Interactive, Leadmotion, Leads360, TARGUSinfo, and many more.
LeadsCouncil is the first independent industry organization dedicated strictly to advancing online lead generation. LeadsCouncil members include lead buyers, lead sellers, technology solutions providers, and investment professionals with a passion for lead generation industry. The group focuses on best practices, research, education, and networking to provide a more transparent and effective marketplace for online lead generation.
For more information about LeadsCouncil, visit http://www.LeadsCouncil.com.