Greenberg Traurig Sponsors ABA Forum on Entertainment Law for Technology Companies

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Speakers from Leading Technology, Film, Music and Internet Companies Discuss Negotiating Strategies and Cutting Edge Issues at Sept. 20 Seminar

International law firm Greenberg Traurig, LLP is the sponsor of an American Bar Association (ABA) seminar on Sept. 20 that will feature speakers and industry experts from some of the world’s leading technology, film, music and Internet companies discussing a host of today’s cutting edge issues.

Bobby Rosenbloum, Greenberg Traurig Shareholder and Co-Chair of the firm’s Atlanta Entertainment and Media Practice, is serving as chair of the program. Titled "Entertainment Law for Technology Companies: Negotiating Strategies & Cutting Edge Issues,” the program will be held from 1:00 to 5:15 pm at the Four Seasons Hotel in Silicon Valley. Greenberg Traurig is co-hosting the event along with the ABA Forum on the Entertainment and Sports Industries, and the firm’s attorneys will serve as moderators and panelists for the sessions.

The first session, titled “Internet, Cloud and Social Network Law and Liability Trends Associated with the Use of Entertainment Content in New Media Applications,” will be moderated by Ian Ballon, Shareholder from Greenberg Traurig’s Silicon Valley office. This panel will focus on the secondary liability for user conduct and content. Panelists include Dan Dougherty, Associate General Counsel, Monster, Inc. and David Anderman, General Counsel, LucasFilm Ltd.

The second session, titled “Amazing Maze: Hot Topics and Trends in Licensing for Digital Music Services” and moderated by Lawrence Kanusher, Shareholder from Greenberg Traurig’s New York office, will discuss how digital technology has transformed the media and entertainment industries. Panelists include Elizabeth Moody, Head of Partner Development for Music, YouTube; Dana Powers, Director of Business and Legal Affairs, Rdio, Inc; David Rosenberg, Senior Counsel, Legal & Business Affairs; Rhapsody International, Inc; and Rosenbloum

Dan Black, Greenberg Traurig Shareholder in the Los Angeles office and Co– Chair of the firm’s West Coast Entertainment and Media Division, is the moderator of the third session titled “Original Content for the Web,” which will address the roles of content creators and first-run distributors, distribution deals and structure roll-out plans, windowing and the traditional studio/ licensee process. Panelists include Jamie Kershaw, Senior Counsel, Hulu and Matt Skelton, Esq., Microsoft.

Ken Steinthal, Managing Shareholder of Greenberg Traurig’s San Francisco office, is the moderator for the final session titled “Cablevision and its Progeny: Recent Case Law Developments and Their Implications for Digital Content Lockers.” This panel will address the series of cases starting with Cablevision and include the more recent decisions in MP3 Tunes and Aereo. Panelists are Barry Bronstein, Senior Director, Business & Legal Affairs, BMI; Fred von Lohmann, Senior Copyright Counsel, Google Inc; and Daren Tsui, CEO and Co-founder, mSpot Inc.

More information on the program is available at CLE accreditation has been requested for this program from every state with mandatory continuing legal education requirements for lawyers.

Greenberg Traurig offers clients a preeminent, wide-ranging Entertainment and Media Practice, with attorneys focusing on digital media, television, mobile content delivery, music, motion pictures, sports, Internet, publishing and theater. Greenberg Traurig was among the first law firms in the country to create a branded media practice – and has emerged as a predominant global player in the digital space.

About Greenberg Traurig, LLP
Greenberg Traurig, LLP is an international, full-service law firm with approximately 1750 attorneys serving clients from 35 offices in the United States, Latin America, Europe, the Middle East and Asia. In the U.S., the firm has more offices than any other among the Top 10 on The National Law Journal’s 2012 NLJ 250. For additional information, please visit

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Diane Gibes,