New York, NY (PRWEB) September 18, 2012
Rollinglobe Media, a New York-based online travel agency, and the Rainforest Alliance, a leading international sustainability nonprofit, announced today the launch of a co-branded sustainable travel booking platform to promote sustainable tourism across the globe. Sustainable tourism businesses are those that are profitable while conserving natural resources and benefiting local communities.
The platform enables travel enthusiasts to FIND & BOOK experiences from sustainable-verified resorts throughout Latin America. By booking a sustainable trip, travelers minimize the negative effects of tourism and support sustainable growth of the environment and local communities visited.
“The bookable experiences include spa treatments in volcanic hot springs and wildlife tours through Manuel Antonio National Park,” says Michael Nobiletti, founder and president of Rollinglobe. “We’re also featuring adventure-philanthropy excursions to far-off destinations such as the Inca Trial, Mt. Kilimanjaro, Mumbai, Patagonia, and Vietnam’s Mekong Delta.”
The launch of this page comes at the start of Follow the Frog Week, September 17-23. Follow the Frog Week encourages consumers to support a healthier planet by looking for the Rainforest Alliance’s green frog – a symbol of sustainability – whenever they buy products and services.
Rollinglobe invites all sustainable-verified tourism vendors to express their support for sustainability by joining the platform and featuring their packages on the platform. Tourism vendors interested in applying should visit rollinglobe.com/vendors.
What is sustainable travel?
Sustainable travel comprises tourism businesses that are profitable while conserving natural resources and benefiting local communities. Sustainable travel must be understood as a prerequisite for competitive success now and in the future. Examples of sustainable business practices include conserving water and energy, supporting community conservation projects, recycling and treating waste, employing staff from local communities, and the sourcing of locally produced products in restaurants and gift shops.
What is the Rainforest Alliance?
The Rainforest Alliance is a leading sustainability nonprofit organization whose goals include promoting ecologically and socially responsible best practices for tourism businesses in Latin America. The Rainforest Alliance boasts 25 years of experience in the development and promotion of sustainable standards in farming, forestry and tourism. These standards protect the environment and promote the well-being of workers, their families and their communities. The Rainforest Alliance works to conserve biodiversity and ensure sustainable livelihoods by transforming land-use practices, business practices and consumer behavior. To learn more about
the Rainforest Alliance, visit rainforestalliance.org.
What is Rollinglobe?
Rollinglobe is an online marketplace of travel experiences from vendors worldwide. In addition to operating several dedicated satellite sites focusing on skiing and snowboarding, food and wine, and European festivals and events, Rollinglobe works with nonprofit organizations like the Rainforest Alliance to promote sustainable business and tourism practices across the globe. Rollinglobe launched in 2009 and is headquartered in New York City.
Rollinglobe: FIND & BOOK the coolest experiences on the planet.