MotorTorque’s ‘Two Nights in Paris’ marathon promises content epidemic

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MotorTorque.com’s journalists are delivering an exhaustive 48-hour on-site content marathon between 26 – 28 September, to ensure new visitors and regular readers get every last drop of information possible from the Paris Motor Show before its doors open to the public.

MotorTorque unveil their 48-hour live content marathon for the 2012 Paris Motor Show.

MotorTorque unveil their 48-hour live content marathon for the 2012 Paris Motor Show.

There are a huge amount of exciting new car launches planned for the show and, together with our team in France, we’ll be staying awake to diligently bring you every aspect of one of Europe’s biggest and best motor shows.

MotorTorque will be providing new car news, images, videos, podcasts, interviews and more from 5pm on Wednesday 26 September, to provide one of the most in-depth breakdowns of the Paris Motor Show across any and every motoring media channel.

MotorTorque has published a special, dedicated Paris Motor Show 2012 live blog page, which will be constantly updated as the show progresses. The live blog is available via the ScribbleLive platform, which allows visitors to add their own opinions and thoughts in real time.

MotorTorque has also dispatched experienced car journalists and their in-house video team to the event, to provide their readership with the latest breaking news and events on the floor as they happen.

MotorTorque’s editorial team are locking themselves in The Auto Network’s offices for 48 hours to provide non-stop, around-the-clock content coverage to keep visitors firmly in the loop during all stages of the first two press days.

The team of four will be camping out in the office throughout the two days, keeping each other sane whilst they filter through the juiciest bits of information to come from the show floor. Readers are guaranteed to get only the most relevant car news via the site itself, Twitter, Facebook, YouTube, Pinterest and other channels.

Says MotorTorque’s Head of Content, Stephen Hurrell: “We’ve stocked up on coffee and we’re looking forward to covering all of the news from Paris as it happens over the two days.

“There are a huge amount of exciting new car launches planned for the show and, together with our team in France, we’ll be staying awake to diligently bring you every aspect of one of Europe’s biggest and best motor shows. We’re also looking forward to seeing feedback from our readers and those within the industry on the cars that will be gracing our roads in future years.”

MotorTorque is also running a competition on Twitter, where one lucky entrant can win a six-month subscription to Waxybox, a monthly service which provides consumers with a box of five different high-quality car care products, which aren't even available to buy on the high street.

MotorTorque’s coverage will also be available to view over their iPhone app, which can be downloaded from iTunes here.

The MotorTorque App is also available for Android-based operating systems, and can be downloaded from Google Play here.

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About MotorTorque.com:
Since 2006 MotorTorque.com has been providing car enthusiasts with exclusive news, new car reviews, ratings, features and video content related to the auto industry. MotorTorque.com can also provide new car buyers with the best quotes, test drives and brochures for new models from the world’s leading car manufacturers.

About The Auto Network:
Formed in 2002, The Auto Network is the UK’s leading automotive marketing agency, specialising on lead generation and digital marketing. In the decade since its inception, The Auto Network has delivered thousands of sales, test drives and brochure request leads each month to manufacturers, dealers and the leasing industry. Clients include Vauxhall, Honda, Perrys, Seat and more.

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Richard Wood
The Auto Network
+44 (0)844 445 7862
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Stephen Hurrell
MotorTorque
+44 (0)844 445 7862
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