Linus Bike, a City Bike Manufacturer, Responds to an Article Concerning a Growing Bicycle Advocacy Movement in Europe

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A representative for Linus Bike reacts to an article published on bicycleretailer.com discussing an expanding bicycle advocacy plan in Europe.

On September 20th, the city bike manufacturer Linus Bike comments on an article published for Bicycle Retailer regarding plans to gain government funding for improved cycling infrastructure, an act that business and advocacy leaders believe will help promote bicycle sales.

According to the article, the Cycling Industry Club, formed by The European Cyclists’ Federation (ECF), is now attempting to gain more members and increase lobbying efforts. Bicycle Retailer reports that the Cycling Industry Club is now “seeking more members and taking its cues from Bikes Belong, the U.S.-based nonprofit that has been successful in leveraging funding from the industry and from foundations and nonendemic corporations to lobby for better infrastructure. Bikes Belong president Tim Blumenthal said federal investment in cycling has increased from roughly $20 million in 1992 to $1.4 billion in 2009. And bike trips have gone up from 1.7 billion in 2001 to 5 billion this year. Bicycle commuting has increased 63 percent in the largest U.S. cities—all tangible results of its work.”

Bicycle Retailer reports that business and advocacy leaders are hopeful that the improved infrastructure will encourage cycling and improve bicycle sales. According to Jason Latty, sales manager for the environmentally friendly bicycle manufacturer Linus Bike, “If enough money is raised to revamp infrastructure, making it safer and more efficient for cyclists, then I have no doubt that bicycle sales will grow. Safety is often a large issue for cyclists, but if the streets are repaired then I am certain people will take advantage of the benefits of cycling. The public should know that bicycle transportation reduces carbon emissions, noise pollution, and congestion.”

In order to promote bicycle sales, bicycle advocacy needs financial aid and participation, reports Bicycle Retailer. The article states, “Interest in cycling is at an all-time high in many European countries and the EU is eager to fund programs that promote growth in many of the continent’s struggling economies.”

Linus Bike is a California-based bicycle manufacturer that specializes in making vintage style city bikes and commuter bikes. They are not just a bicycle company. Linus Bike also sells a complete line of accessories for the environmentally conscious and for people who have a fondness for European style bicycles and the wonderful tradition of European cycling.
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Scott Darrohn
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