Celebrates Anniversaries of Award-Winning Elite Massage Chairs and “A+” from Better Business Bureau

Share Article has received an A+ rating from the Better Business Bureau every year since 2009; they attribute their many accolades to a commitment to customer service that is unrivaled in the industry. They try to set an example in their niche and bridge the gap between customer autonomy and excellent customer support.

Massage Chair Outlet has won numerous accolades has won numerous accolades

People need broad options, but they also need a personalized shopping experience with customer support. That’s where we come in.

The online luxury retail store Massage Chair Outlet celebrates several anniversaries this month: the business's start 11 years ago in 2001, three years of accreditation by the Better Business Bureau (BBB) since 2009, and a "Best Buy" review from Consumer's Digest in 2010. Because each of these anniversaries fall during the late summer months, Massage Chair Outlet is commemorating the season with special sale prices that include their award-winning massage chair model the Elite Optima™, and a special invitation to utilize their personalized product recommendations.

"The change from summer to fall highlights milestones in our company, and corresponds with many life transitions for our customers," says Todd Harmon, CEO. "When we were deciding how to celebrate this year, we wanted more than a company party. We wanted to include the people who like our products and have made us successful."

Reflecting on the anniversary, the business attributes their “A+” BBB rating and other recognitions to exceptional customer service, along with their reputation for simply carrying the best chairs via an organized, secure, online shopping experience at Other recognitions include the “Best Buy” Award by Consumer’s Digest for the Elite Optima™ Deluxe Massage Chair, and a positive review from the Los Angeles Times.

Massage Chair Outlet, also called “The Happy Back Store!”, sells massage chairs from multiple brands but chooses only the models that have the best reputation in the industry. Their evaluation considers the longevity, structural soundness, and massage quality of each chair. The site also offers free complimentary services, including chair-to-chair comparison charts, a massage chair buyer’s guide, personalized chair recommendations, general information on types of massage chairs and back pain, and a toll free customer service line every day of the week. The website is transparent in terms of chair cost, delivery, warranty, features, and reviews.

“We applied for BBB accreditation in 2001 because we do everything we can to practice good business and take care of our customers. We’re friendly, provide only the best quality items, and are quick to resolve any complaints should they arise,” says Harmon. “A massage chair is an investment that can seem overwhelming, given the limited selection in a physical store like a shopping mall, whereas the wider selection online may be confusing. People need broad options, but they also need a personalized shopping experience with customer support. That’s where we come in. We bridge the two needs. This season, we want to highlight that.”

More than 35 features in more than 30 unique chairs can be reviewed in side-by-side comparison charts to aid customers in making a decision. The customer support line is also popular for questions about sales, products, and verbal explanation of how chairs compare.

“I ordered from this website because they gave me their honest opinion between [their] top two chairs and compared it to the competition for me,” comments one customer, “and that was very helpful.”

Reviews from the BBB, Consumer’s Digest, the Los Angeles Times, and other customers can be viewed at

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KC Buck
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