Fluxible Design Conference Announces Platinum Sponsorship Partners

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Fluxible is Canada’s newest and largest conference dedicated to the design of simple, useful, and delightful products. It has announced the support of four Canadian companies who are leaders in the field of user experience design.

Fluxible is Canada’s newest design conference, taking place in Kitchener-Waterloo on September 22 & 23, 2012. Drawing international speakers on the topic of user experience design, Fluxible is pleased to announce the generous participation of four Platinum sponsors who are committed to designing products that succeed in their markets by delighting customers.

Fluxible’s four Platinum sponsors are based in or have offices in southern Ontario: Harris Corporation, nForm, Quarry Integrated Communications, and BlackBerry. Through their support of Fluxible, these companies demonstrate their leadership in and commitment to user experience design — and to designing products that are competitive on the world stage.

Harris, headquartered in Melbourne, Florida and with an office in Waterloo, has the distinction of being the first sponsor to approach Fluxible and offer their support. Harris is an international communications and information technology company serving government and commercial markets in more than 150 countries. The company is dedicated to developing best-in-class assured communications® products, systems, and services.

nForm User Experience Consulting Inc. has offices in Toronto and Edmonton. Well before deciding to offer their generous sponsorship, nForm President Gene Smith accepted an invitation to participate in Fluxible’s regular program as a speaker. nForm is a user experience strategy, design and development company that helps its clients dramatically improve their websites, intranets and applications.

Quarry Integrated Communications Inc., headquartered in St. Jacobs, has been a prominent local business in Waterloo Region for nearly 40 years. Partner Glen Drummond is also one of the Fluxible speakers. Quarry is a Buyer Experience Agency, providing full-service integrated marketing capabilities with a focus on the buyer‘s perspective. Quarry designs and delivers buyer experiences that are aligned with how customers want to engage.

BlackBerry is made by Research in Motion (RIM), headquartered in Waterloo. The company is a leading designer, manufacturer, and marketer of innovative wireless solutions for the worldwide mobile communications market. One of Canada’s biggest tech success stories, RIM has been a prominent, engaged, and generous corporate member of the community for many years. Senior Concept Designer Dan Gärdenfors, previously of The Astonishing Tribe (TAT), which RIM acquired in late 2010, will be Fluxible’s keynote speaker.

Fluxible’s focus is on the art and science of understanding people and designing products that work and that people delight in using. Co-founders Mark Connolly and Robert Barlow-Busch have expressed their delight at having sponsors who share this mission and vision so passionately. For a full description of the Fluxible program, see http://www.fluxible.ca.

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Robert Barlow-Busch

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