Fluxible design conference announces Google as its Supremium sponsor

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Fluxible is Canada’s newest and largest conference dedicated to the design of simple, useful, and delightful products. It has announced the support of Google, an acknowledged trailblazer in the field of user experience design, as its “Supremium” sponsor.

Fluxible is Canada’s newest design conference, taking place in Kitchener-Waterloo on September 22 & 23, 2012. Drawing international speakers on the topic of user experience design, Fluxible is pleased to announce the generous support of Google as its main sponsor. Google famously became a role model for good design with its shockingly simple and successful user interface for searching the Web.

Fluxible’s focus is on the art and science of understanding people and designing products that work and that people delight in using. Given this vision, co-founders Mark Connolly and Robert Barlow-Busch are thrilled to have Google as the flagship sponsor because of the company’s proven ability to design meaningful products that touch the lives of millions.

Google’s investments in design and user experience have had an incalculable impact and influence on the Web as we know it. Google UX designers Michal Levin and Patrick Hofmann will share insights gleaned from this important work with Fluxible attendees, through both presentations and hands-on workshops. For a full description of the Fluxible program, see http://www.fluxible.ca.

Google’s innovative search technologies connect people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia.

Google came to Waterloo Region in 2005, and since then has become a prominent and growing corporate member of the community served by Fluxible. Google became an anchor tenant in The Tannery in downtown Kitchener in 2011, a property at the centre of the local tech community. The Tannery is also where day two of Fluxible’s program will take place.

Waterloo Region has a booming and tight-knit tech community, which has been clamoring for an event like Fluxible. User experience (UX) continues to grow as an essential discipline to turn the Region’s many startups and established companies into global players.

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Robert Barlow-Busch
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