HayMax Introduces Innovative Allergy Prevention Solution to U.S. Market

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With millions of people across the United States suffering from different types of allergies, HayMax is delivering a solution that takes a simplified approach to allergy prevention.

HayMax, an all-natural balm that is applied to the base of the nose, prevents high levels of pollen and other allergens from entering the body—resulting in less sneezing, watery eyes and the various other hassles of allergy season. The product line will be distributed in the U.S. by Florida-based Bruno White Distribution (BWD).

“After seeing a great deal of success in Europe, we are very pleased to launch HayMax into the United States,” said Christian Nicholson, CEO of BWD. “We are bringing relief to allergy sufferers throughout the USA, using a simple preventative measure that really works.”

Nicholson discovered HayMax after seeking a solution for the allergies he suffered since arriving in Florida from the UK. Its concept is simple—the balm catches much of the pollen that the user would otherwise breathe in through the nose. This prevents the body from producing excess histamines, which cause the watery eyes and runny nose commonly associated with allergies. As a result, HayMax reduces or eliminates the need to use anti-histamine medication, which usually makes users feel drowsy.

HayMax is highly effective when a user applies the balm, which rubs into the skin, every few hours. The product has also gone through a number of trials, including one by the National Pollen and Aerobiology Research Unit (NPARU) at Worcester University in England, which established that applying the balm traps significantly more pollen than an uncoated nostril. The Food & Drug Administration (FDA) said HayMax is ‘proven to trap pollen, house dust mite and animal dander’

HayMax is available in Pure, Aloe Vera and Lavender, and all of its ingredients have been certified organic which make it user friendly for pregnant women and children.

“The HayMax line provides an innovative way to combat allergies before they start, allowing you to avoid the problems associated with anti-histamine medications,” said Christian. “These products clearly will have a big impact on consumers across the country.”

Bruno White selected Nutritional Products International (http://www.nutricompany.com) who specializes in sales and distribution services for worldwide brands. Its team works with key buyers to offer a fast track to the world’s most important market—the United States. For more information on HayMax see http://www.ilovehaymax.com

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Brian Gould
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