itFits™ Unveils an Original: Flexible Multifunction Smartphone Accessory for Multiple Phones Plus Cases – iPhone 5™ Included

itFits Flexes to Fit iPhone 3/3G/4/4S/5, iPod Touch, Android & Blackberry Plus Case

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itFits, the smarter smartphone accessory that flexes to perform multiple functions for multiple phones and cases, too.

The flexible itFits accommodates the iPhone 3/3G/4/4S & the new iPhone 5, plus the iPod Touch, Android, Blackberry & more. ItFits’ patent pending functionality also flexes to wrap snugly around most protective cases on the market.

New York, NY (PRWEB) September 24, 2012

A radically new smartphone accessory was launched publically today; the flexible itFits™ accommodates the iPhone™ 3/3G/4/4S and the new iPhone 5™, plus the iPod Touch™, Android™, Blackberry™ and more. ItFits’ patent pending functionality also flexes to wrap snugly around most protective cases on the market, including some of the most popular brands such as iLuv™, Speck™ and Otterbox™.

“itFits represents a fundamentally new approach and a first in its category smartphone accessory,” says Nancy Scala, founder and co-inventor of the itFits smartphone companion. “itFits will not only save consumer’s hard-earned money by flexing to fit the latest and greatest mobile device; itFits will also simplify life by providing a wide range of functionality. We’re excited to finally reveal our product to the world.”

The product functions as a stand in multiple orientations, is able to recline to the user’s desired viewing angle, and integrates a hook that can attach to almost anything, all in one flexible little package. It incorporates an area for wrapping your headphones on the go. It stands upright in landscape or portrait view. It reclines to reduce glare and optimize a comfortable viewing angle. It hooks to your car visor for easy hands-free GPS navigation, quick and easy music selection or for a conversation over speaker phone. itFits your life at home or on the go.

itFits is available for preorder now at, where it retails for $19.95 per unit. Product shipments are scheduled for the 2012 holiday season.

About itFits™:    The smarter smartphone accessory that flexes to fit your smartphone with or without a case. Use it as a stand, recliner and hook all in one flexible little package, for iPhone 3/3G/4/4S/5, iPod Touch, and an array of leading smartphones available today like Androids, Blackberry, and more, with or without a case.


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