(PRWEB) September 25, 2012
Big4.com, the premier social networking forum for professionals and alumni of Accenture, Andersen, BearingPoint, Capgemini, Deloitte, Ernst & Young, KPMG and PricewaterhouseCoopers PwC reports that PwC has bought all the assets of Ant’s Eye View (AEV), a premier boutique social media strategy development and consulting company.
Big4.com notes that although the acquisition was completed September 21, 2012, financial terms of the transaction will not be disclosed. Former AEV founders, CEO Sean O'Driscoll and Chief Innovation Officer Jake McKee, have joined PwC as principals.
Dana Mcilwain, PwC Vice Chairman and U.S. Advisory Leader comments:
“We are very pleased to welcome these seasoned social media professionals to PwC's Advisory Practice," she said. “The addition of this talented team to our Management Consulting roster strengthens our ability to help our clients use social media to engage with their customers and employees, creating a positive and powerful brand experience."
Big4.com also reports that with the closing of the deal, Ant’s Eye View consultants will join PwC's existing social and digital professionals to help companies create and execute effective social media and digital marketing strategies.
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