WOWTV Series Dedicated to Brand Name Watches Expands Schedule and Hosts Leading Up to Holiday Season

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WOWTV, the television division of World of Watches, has expanded its programming and beefed up its roster of program hosts as it gears up for the holiday shopping season. The program now features four hosts and airs seven days a week.

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It’s a very exciting time for us here at WOWTV…Now that we’re headed into the holiday gift shopping season we expect the tide of excitement to keep on rising—for us, and for our viewers.

WOWTV, the leading television program focused entirely on brand name watches, announced this week it has expanded both its programming and its arsenal of hosts due to increasing reach and the kickoff to the holiday gift shopping season.

“So much has been happening around here lately,” said Daniel Beyra, Producer, WOWTV. “We’ve had a steady increase in viewership since we started in 2011, and with Time Warner Cable picking us up recently and the subsequent addition of popular hosts, there’s been a lot of buzz,” he continued. “That can only be a good thing now that people are looking for holiday gift ideas.”

Beyra stated that the show, which airs 9 am to 9 pm seven days a week, now reaches 30 million homes, largely in the major cities: New York City, Los Angeles, Austin, San Antonio and Sacramento, among others.

WOWTV now features four popular television personalities, including original host and World of Watches CEO Lior Ben-Shmuel, who is now joined by an equally charismatic and growing team that includes Jim Skelton, Charla Rines and Jill McDonald.

“It’s a very exciting time for us here at WOWTV,” commented Ben-Shmuel. “We’re not only reaching millions of additional households as a result of our relationship with Time Warner, we are also seeing more tangible sales results than ever,” he continued. “Now that we’re headed into the holiday gift shopping season we expect the tide of excitement to keep on rising—for us, and for our viewers.”

WOWTV spotlights discount watches from all the major watch brands World of Watches carries. A small sampling of the brands that get substantial air time on the series include Swiss Legend, Stuhrling Original, Rotary, Redline and Croton Watches, among many others.

Both WOWTV and the World of Watches website will begin their holiday promotions featuring thousands of watches on sale beginning on Black Friday, November 23rd or before.

WOWTV airs on Time Warner Cable from 9 am to 9 pm ET Monday through Sunday (Viewers need to check their local Time Warner listings for channel lineup, on Direct TV channel 227, Verizon channel 158 and at For the complete WOWTV schedule, visit

About World of Watches

World of Watches is an award-winning website that has been selling watches to tens of thousands of satisfied customers since 2003. In both 2007 and 2008, Inc. Magazine selected as one of America’s 500 Fastest Growing Companies in its annual Inc. 500 list. World of Watches gives customers a superior shopping experience with:

Free Shipping on all domestic orders
100% Satisfaction Guarantee
Low Price Guarantee
30 Day Money Back Guarantee

To get the latest buzz and inside scoop, visit our blog and follow World of Watches on Facebook and Twitter.

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Stefanie Hochstadter
The SWI Group
(954) 985-3827 269
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