(PRWEB) September 24, 2012
SeeVolution announced Monday that it secured a second round of angel funding as the company continues to develop its intuitive website heatmap and simplified real-time analytics software. The company did not disclose the size of the round.
Designed to give website owners a new way to see how their visitors interact with their site, the privately held Los Angeles based company sought additional capital as it ramps up to meet increasing demand for its product.
Participating in the round are a number of influential angel investors and Los Angeles business veterans with proven track records and a number of recent exits including several IPO’s. “Our investors have proven to be an invaluable part of SeeVolution’s success, and we are extremely happy they believe in what we are doing” said founder Edo Cohen.
Revolutionizing the website heatmap and real-time analytics experience, SeeVolution’s exclusive design is a treasure chest of essential information. Sitting atop of an owner’s website, SeeVolution’s simple toolbar overlays both heatmaps and real-time analytics. This intuitive interface provides the site owner the convenience of never having to navigate away from their own website to view their precious data. SeeVolution’s signature heatmap overlay uses “transparent maps”, allowing a site owner to see where their users have been clicking, how they have been scrolling, and the movements of their mouse—all visible with intuitive, color coded heatmaps.
Continuously updating this advanced heatmapping technology, Edo Cohen, founder of SeeVolution, said “The potential of our intuitive overlay design is limitless. Providing site owners an organized, simple real-time analytics source gives them the opportunity to have superior user-engagement, higher customer satisfaction, and a fully optimized website design”.
Current features include:
CLICK HEATMAPS - Click heatmaps record every visitor’s mouse clicks on every page of a website. This shows website owners how their customers are interacting with a site’s content including graphics, images, links, text, and even dead space.
SCROLL HEATMAPS – Scroll heatmaps show how far down and at what pace customers are scrolling. This critical information lets owners know where the ‘fold’ lies on each of their webpages, making it easy to improve call-to-actions and purchase button placement.
MOUSE MOVE HEATMAPS – Utilizing the most current and innovative eye-tracking technology, mouse movement heatmaps record where a visitor’s mouse is moving—essentially tracking where their main visual focus is on a particular page. Website owners can now see what their visitors are looking at, providing valuable insight for website optimization.
LIVE CLICK HEATMAPS - Live clicks heatmaps are an industry first that provide an active page of user clicking behavior. Perfect for quick changes and improvements, live click heatmaps provide instant access to user interaction on the site.
CUSTOM OVERLAY TOOLBAR - Unique to SeeVolution, this custom toolbar overlay gives quick and easy access to site-based data and behavioral analytics. The overlay windows are a streamlined way to analyze the site’s key metrics in a clean, organized display. And site owners never have to leave their website to see their data.
As their collection of heatmaps and real-time analytics features continue to grow, SeeVolution’s has solidified itself as an industry leader. And with a fresh injection of capital as an endorsement, SeeVolution will continue to innovate within the website heatmap and simplified, real-time visual analytics space.
For more information: http://www.seevolution.com