MailStore Software Selects Lifeboat as Distribution Partner for North America

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Agreement designed to expand coverage of US and Canadian markets

MailStore Software GmbH, one of the leading global providers of email archiving and management solutions, today announced that it has selected Lifeboat Distribution as its first North American distribution partner. Lifeboat Distribution, a subsidiary of Wayside Technology Group, Inc. (NASDAQ: WSTG), is an international specialty software distributor for virtualization and other technically sophisticated products. MailStore Server® is one of the world’s leading solutions for email archiving, management and compliance for small and medium-sized businesses. The distribution agreement is designed primarily to expand MailStore’s existing coverage of the market in the United States and Canada.

Heinz B. Wietfeld, Director Global Sales at MailStore Software GmbH commented: “We are very pleased to be entering into this new partnership with our colleagues at Lifeboat. MailStore Server is already used in over 800 companies of all sizes in the United States and we expect to build on this market position with the support of our new specialized distribution partner. In other regions, we have succeeded in establishing MailStore as the email archiving standard, and our goal with Lifeboat is to achieve this same position with customers in the U.S. and Canada.”

Lifeboat is the perfect partner for MailStore, with a strong reseller network, an excellent reputation for reseller service and a track record of helping software vendors achieve channel success. For example, Lifeboat was VMware’s first U.S. distributor and helped to launch and grow their North American channel.

“We’re delighted that MailStore Software has selected Lifeboat to help build their channel in North America,” said Dan Jamieson, Vice President and General Manager, Lifeboat Distribution. “Email archiving and compliance are key issues facing enterprises worldwide – especially small and medium-sized businesses. With MailStore’s global brand and a strong existing customer base in the U.S. and Canada, we see great business opportunity for our reseller network.”

Under the agreement, Lifeboat is authorized to distribute MailStore globally, with the exception of Germany, Austria and Switzerland. Resellers and solution providers interested in offering the MailStore Server solution should contact Lifeboat by phone at +1.800.847.7078 (US), +1.732.389.0037 (International), +1-888-523-7777 (Canada), or +31.36.8200.236 (Europe), or by email at sales(at)lifeboatdistribution(dot)com.

MailStore will also participate as a sponsor of Lifeboat’s October 2012 Partner Business Development Summit in Atlantic City, NJ. Resellers may learn more about the business opportunities with MailStore Server solution by registering to attend this event at

About MailStore
MailStore Software is one of the world’s leading providers of email archiving and management solutions. MailStore Server, the core product in the range, enables businesses of all sizes to benefit from the legal, technical, and financial advantages of modern and secure email archiving. MailStore server is currently used by over 10,000 companies and public and educational institutions.

About Lifeboat Distribution
Lifeboat Distribution, a subsidiary of Wayside Technology Group, Inc. (NASDAQ: WSTG), is an international specialty software distributor for virtualization/cloud computing, security, application and network infrastructure, business continuity/disaster recovery, database infrastructure and management, application lifecycle management, science/engineering, and other technically sophisticated products. The company helps software publishers recruit and build multinational solution provider networks, power their networks, and drive incremental sales revenues that complement existing sales channels. Lifeboat Distribution services thousands of solution providers, VARs, systems integrators, corporate resellers, and consultants worldwide, helping them power a rich opportunity stream, expand their margin+ services revenues, and build profitable product and service businesses. For more information, visit, or call +1.800.847.7078 (US), +1.732.389.0037 (International), +1.888.523.7777 (Canada), or +31.36.8200.236 (Europe). Follow Lifeboat Distribution on Twitter (@LifeboatVAD) and Facebook (LifeboatDistribution).

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