(PRWEB) September 26, 2012
What was it that Dorothy learned in the Wizard of Oz? Not to go looking for her heart's desire further than her own backyard.
Digital marketers can take this advice to heart when it comes to finding quality sales leads, because often the best leads can be found in their own backyard -- their company website.
On Tuesday, October 16, at 1 PM EDT, Digital Marketing Depot will present "Finding Quality Leads Among Your Web Visitors — It’s easier than you think!", a free webcast featuring Matt Heinz, President, Heinz Marketing and Uri Bar-Joseph, Manager Inside Sales, Optify.
Registration is open at Digital Marketing Depot.
The Internet had given today’s buyers unprecedented access to information, putting them firmly in the driver’s seat. But the same web technology that put power in the hands of the buyer can also be used to capture in-depth information about your website visitors and leads.
Digital marketers who can use these details to their advantage can turn this information into conversions -- and sales.
This webcast will cover information on what type of web visitor information can be captured by marketing software and how to turn that information into quality leads and prospects that can be targeted by the sales team.
The webcast is free, starts at 1 PM Eastern Daylight Time, and lasts approximately 50 minutes. Registration is available at Digital Marketing Depot.
This webcast is sponsored by Optify. Optify delivers an integrated top-of-the-funnel solution for marketers responsible for fueling their company's growth. Optify helps professional B2B marketers reach more buyers and generate more demand for their products or services month-after-month. The Optify Inbound Marketing Software Suite brings together the enterprise-class SEO, social marketing, website analytics and tools that B2B marketers need to increase awareness of their business, influence buyers across social networks, and engage with prospects at the earliest point of their buyer's journey. For more information, visit http://www.optify.net.
About Digital Marketing Depot and Third Door Media:
Digital Marketing Depot, formerly called Search Marketing Now provides resources to answer questions about digital marketing tactics and strategies.
Digital Marketing Depot webcasts are produced by Third Door Media, Inc. Third Door Media's mission is to empower interactive and search marketing professionals by providing trusted content and community services they need to be successful.
Third Door Media produces the conference series Search Marketing Expo - SMX, which includes SMX Social Media Marketing (Scottsdale, AZ, Dec. 5-6), SMX West, SMX Advanced, SMX East and other SMX conferences.
Third Door Media publishes Search Engine Land and Marketing Land, which provide news, analysis and tutorials to help internet marketers do their jobs more effectively.
Third Door Media was recognized in 2011 by Inc. Magazine as one of the fastest growing 5000 private companies in America.