"The process towards Google AdWords partner certification is both challenging and rewarding," said Swoop Digital's Carol Poole.
"It sets us apart from others who offer to create pay per click advertising campaigns on behalf of their clients."
Melbourne, Victoria (PRWEB) September 27, 2012
Swoop Digital offers a range of digital marketing services to a growing list of businesses. Already a partner in the Google Engage program, Swoop Digital has now passed through the rigorous training required to become a Google Adwords Certified Partner.
This certification, the Swoop Digital team believes, attests to the company's skill and experience in running high level Google Adwords Management campaigns, professionally and ethically. What this means to its clients, they say, is having confidence that their advertising spend is managed well on their behalf.
"The process towards Google AdWords partner certification is both challenging and rewarding," said Swoop Digital's Carol Poole. "We already had an excellent reputation for delivering superior pay per click advertising campaigns to our clients, but the training and mentorship during the accreditation process has taken our expertise to a whole new level."
Swoop Digital, located in Melbourne, Australia, is now one of only 18 businesses in that city to have Google Certified Partner status.
"We are not Google employees, but rather we are marketing professionals who have reached an AdWords standard that is publicly recognised by Google," said Ms Poole. "The certification takes us to a higher level understanding of Google AdWords management and its nuances, particularly with regard to best practices and analysis. It sets us apart from others who offer to create pay per click advertising campaigns on behalf of their clients."
"I have had to pass four exams to achieve partner status, on topics from many different modules that fall under the umbrellas of search advertising, display advertising, and reporting and analysis."
Certified Partners are provided a profile page on the Google AdWords website, and a badge to add to their marketing collateral.
To see this badge proudly displayed, and for more information on Swoop Digital, visit SwoopDigital.com.au